Seniors and Senior Services
Press Release Example

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Do you work for a company the provides services for seniors and elderly people and want to create a press release for your organization, event, or program? You’re in the right place!

Senior Services Press Release Info Center

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Senior Services Press Release Examples

Example #1: New product announcement


Mapping Out a Worry-free Retirement: Vosberg & Associates’ Total Retirement Income™ System Provides Integrated, Five-step, Personalized Plan

GLENDORA, Calif., Sept. 10 /PRNewswire/ — Financial planning and wealth management professional Brian Vosberg, of Vosberg & Associates (, has created a system that takes the stress and guesswork out of retirement planning. Total Retirement Income™ enables people at or near retirement to develop an accurate budget, choose the right mix of investments, maximize their social security payouts, and avoid needless taxes and penalties, among other benefits.

Certified Financial Planner™ and President of Vosberg & Associates Brian Vosberg understands that for many people, even the thought of retirement planning creates anxiety. He argues that the problem is magnified by a lack of clear, easily accessible answers to the most common questions that older Americans have. Vosberg had already made a name for himself as the author of Amazon bestseller “The Complete Retiree’s Guide to Social Security” when he conceived the idea for Total Retirement Income, a system that addresses every aspect of retirement planning.

Total Retirement Income consists of the following five steps:

  • Pension Consulting: The demise of the pension has been greatly exaggerated. Many employees continue to enjoy the benefit of a steady retirement income provided by their employer. However, the choice of payout method, which is a one-time decision, has lasting consequences for both retirees and their families. The Total Retirement Income solution includes consultation on this crucial decision.
  • Social Security Planning: The federal government offers over a dozen ways to file for social security benefits, although most people are only aware of a few. The difference between the right and wrong choice could be many thousands of dollars. Total Retirement Income provides not only individualized guidance on making the best social security payout choice, but also how to incorporate that income with other income sources so as to minimize tax obligations.
  • 401k/IRA: Dealing with investment accounts after leaving work can be headache inducing. Total Retirement Income enables retirees to have more control over their accounts while providing as much hands-on guidance as needed. Brian Vosberg, financial planner, is prepared to answer any question about market risk, stocks and bonds, withdrawal limits and penalties.
  • Budgeting: Sadly, many near-retirees habitually neglect their budget and so have no idea how they spend their money. On a fixed income, this blind spot can lead to disaster. Furthermore, certain expenses like healthcare almost inevitably increase as people age. Total Retirement Income provides a retirement roadmap that offers accurate predictions for such variables.
  • Retirement Income Gap™: Running out of money is the boogeyman haunting the dreams of retirees. A sober look at income vs. expenses is the final piece of the Total Retirement Income puzzle. If there is a gap, Vosberg & Associates can suggest practical solutions, whether that’s consolidating debt or remaining in the workforce longer than expected.

Those feeling uncertain about their retirement plan are encouraged to contact Vosberg & Associates at 626-358-5458 for a free, no-obligation second opinion on their overall strategy.

About Brian Vosberg

Brian Vosberg is President of Vosberg & Associates, an independent financial planning and wealth management firm. He has committed himself to helping individuals and their families realize their investment and financial goals. Brian has built his firm by combining a sound asset class investment methodology with comprehensive financial planning. He listens to his clients to understand their needs and goals and creates financial strategies that are suited to their individual situations.

Securities and advisory services offered through Centaurus Financial, Inc., Member FINRA and SIPC, a Registered Broker/Dealer and Registered Investment Advisor.  Supervisory Branch: 2300 E Katella Ave #200, Anaheim, CA 92806.   Vosberg & Associates and Centaurus Financial Inc. are not affiliated.


Brian Vosberg

SOURCE: Vosberg & Associates

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14 More Senior Services Press Release Examples:

  1. New senior-oriented product announcement
  2. New partnership announcement – insurance for seniors–life-benefits-takes-service-and-support-to-next-level-by-partnering-with-integrity-301873863.html
  3. Anniversary celebration announcement
  4. Best senior living facility rating release
  5. National Senior Games announcement
  6. Expansion of senior services announcement
  7. Resources to help seniors be prepared for emergencies announcement
  8. New study release
  9. Expansion and deepening of strategic partnership for senior living services
  10. Discounts for seniors announced
  11. Press release for company prioritizing senior social health
  12. New company announcement
  13. Sale of senior centers announcement–nevada-to-centerwell-senior-primary-care-301938853.html
  14. Senior living center groundbreaking

The Senior Senior Services Guide to Writing and Distributing Press Releases

Resources to help you write an amazing press release and distribute it to the right people to get publicity for your company, cause, or announcement.

What to Write a Press Release About – Seniors and Senior Services

Need ideas for topics a company providing services to seniors could write a press release about? Here are 50 ideas to get you started:

  1. New Facility Opening: Announcing the launch of a new state-of-the-art senior care facility, meeting the demands and needs of the local senior community.
  2. Accreditation Achievement: The company has received a prestigious industry certification or accreditation, signifying its commitment to excellence.
  3. Award Recognition: The company has been recognized with an award for outstanding service or innovative senior care solutions.
  4. Innovative Technology: Introducing a new piece of technology that will improve seniors’ quality of life.
  5. Community Events: Hosting a community event to promote socialization and engagement for seniors.
  6. New Services: Launching a unique service, catering to specific needs of seniors.
  7. Staff Achievements: Staff members have attained specialized training or certifications, furthering the quality of care.
  8. Partnerships: Collaborating with another organization to enhance services or offerings for seniors.
  9. Research Findings: Sharing results from studies or research conducted that benefit senior health and well-being.
  10. Anniversary Celebrations: Celebrating milestones such as the company’s 10th or 25th year in business.
  11. Testimonials: Showcasing success stories and experiences shared by satisfied senior residents or their families.
  12. Expansion Plans: Announcing the expansion of facilities or services to accommodate more seniors.
  13. Educational Initiatives: Offering workshops, courses, or lectures for seniors or their families.
  14. Health and Wellness Programs: Launching new fitness, dietary, or mental health programs tailored for seniors.
  15. Community Involvement: Highlighting company initiatives in community service or local charity work.
  16. Special Visits: Organizing special celebrity or expert visits to the facility for entertainment or education.
  17. Cultural Programs: Introducing new arts, music, or cultural programs for residents.
  18. Safety Protocols: Implementing enhanced safety protocols or systems to ensure senior well-being.
  19. Environmental Initiatives: Adopting eco-friendly practices or infrastructure.
  20. New Management: Bringing in experienced professionals to the leadership team.
  21. Financial Plans: Offering new financing or payment schemes to make services more accessible.
  22. Therapy Innovations: Incorporating unique therapy techniques, such as pet therapy or music therapy.
  23. Dietary Advancements: Introducing a new nutrition plan or specialized diet for residents.
  24. Mobility Solutions: Investing in new equipment or tools to assist seniors with mobility.
  25. Virtual Connections: Launching a tech service allowing seniors to easily connect with loved ones virtually.
  26. Workshops for Families: Offering support and educational workshops for families of seniors.
  27. Remodeling and Upgrades: Enhancing facilities to provide more comfort and amenities.
  28. Special Promotions: Offering discounts or special packages for a limited time.
  29. Holiday Celebrations: Organizing special events or celebrations during the holiday season.
  30. Open House Days: Inviting families and potential residents to explore the facility and meet staff.
  31. Collaboration with Schools: Partnering with local schools for intergenerational programs.
  32. Local Art Display: Showcasing art from local artists, perhaps even those created by seniors.
  33. Gardening Initiatives: Creating a community garden or therapeutic gardening sessions.
  34. Memory Care Advancements: Introducing new strategies or programs for residents with dementia or Alzheimer’s.
  35. Sustainability Efforts: Announcing initiatives to make the facility more sustainable and eco-friendly.
  36. Job Creation: Hiring more staff to enhance services and boost the local economy.
  37. Research Partnerships: Collaborating with universities or research institutions for senior care studies.
  38. Grants and Funding: Securing grants or funding for special programs or facilities upgrades.
  39. Volunteer Programs: Highlighting the impact of volunteers and encouraging local community involvement.
  40. Special Visitation Programs: Offering unique ways for families to connect with their senior loved ones.
  41. Local Business Collaborations: Partnering with local businesses for special services or discounts for seniors.
  42. Recreational Activities: Introducing new hobbies or recreational activities for residents.
  43. Travel Programs: Organizing trips or outings for seniors to explore new places.
  44. Mental Health Initiatives: Launching programs to support seniors’ mental health and well-being.
  45. Book Releases: Publishing or promoting books, perhaps written by residents or about senior care.
  46. Donation Drives: Organizing charitable efforts to support local causes or needs.
  47. Recognition Days: Hosting events to honor staff or residents for their contributions.
  48. Senior Advocacy: Taking steps to advocate for senior rights or needs at a regional or national level.
  49. Telehealth Services: Introducing or expanding telehealth options for seniors.
  50. Diversity and Inclusion: Implementing programs that promote diversity and inclusion within the senior community.

Who can use These Press-Release Ideas

These press release ideas can be used by most companies providing goods and services for seniors, including:

  1. Senior Housing and Living Options:
    • Assisted Living Facilities: Assisted living facilities provide a supportive environment for seniors who need assistance with daily activities while maintaining a degree of independence.
    • Independent Living Communities: Independent living communities offer active seniors a vibrant and maintenance-free lifestyle, often including amenities and social activities.
    • Nursing Homes: Nursing homes provide round-the-clock medical care and support for seniors with complex healthcare needs.
    • Continuing Care Retirement Communities (CCRC): CCRCs offer a range of living options, from independent living to skilled nursing care, allowing seniors to age in place as their needs change.
    • Memory Care Facilities: Memory care facilities specialize in providing a secure and structured environment for individuals with Alzheimer’s or dementia, focusing on their unique care requirements.
  2. Health and Medical Services:
    • Home Healthcare Providers: Home healthcare providers deliver medical and non-medical services in the comfort of a senior’s home, aiding with recovery or ongoing care.
    • Adult Day Healthcare Centers: Adult day healthcare centers offer daytime care and social activities for seniors, providing respite for family caregivers.
    • Geriatric Care Managers: Geriatric care managers coordinate and oversee healthcare, housing, and other services to ensure seniors receive comprehensive care tailored to their needs.
    • Physical, Occupational, and Speech Therapists Specializing in Elder Care: These therapists specialize in addressing the unique physical and cognitive challenges that seniors face, helping improve their overall quality of life.
  3. Financial and Legal Services:
    • Elder Law Attorneys: Elder law attorneys focus on legal matters relevant to seniors, such as estate planning, Medicaid, and guardianship.
    • Financial Planners Specializing in Retirement Planning: These financial experts assist seniors in managing their assets, retirement funds, and investments to ensure financial security in their later years.
  4. Transportation and Mobility Services:
    • Non-Emergency Medical Transportation: Non-emergency medical transportation services offer safe and comfortable transportation for seniors to medical appointments and other essential outings.
    • Senior Transportation Services: Senior transportation services provide convenient and reliable transportation options for older adults, enabling them to remain mobile and active.
  5. Recreation and Socialization:
    • Senior Centers: Senior centers offer a variety of programs and activities, fostering socialization and engagement among older adults.
    • Travel Groups for Older Adults: Travel groups for seniors organize group trips and vacations tailored to the interests and abilities of older adults, promoting adventure and exploration.
  6. In-home Assistance and Caregiving:
    • Home Care Agencies: Home care agencies provide in-home assistance with daily tasks, personal care, and companionship to help seniors age in place.
    • Meal Delivery Services: Meal delivery services offer nutritious and convenient meal options for seniors who may have difficulty cooking or grocery shopping.
    • Personal Alert Systems: Personal alert systems, like medical alert devices, provide seniors with a quick and easy way to call for help in emergencies.
  7. Products Designed for Seniors:
    • Mobility Aids: Mobility aids, including walkers, wheelchairs, and canes, enhance seniors’ independence and safety by providing support for mobility challenges.
    • Assistive Technology Devices: Assistive technology devices cater to various needs, such as hearing aids, magnifiers, and voice-activated systems, to improve seniors’ quality of life.
    • Specialized Clothing: Specialized clothing designed for seniors focuses on comfort and ease of dressing, addressing mobility and sensory issues.
  8. End-of-Life Services:
    • Hospice Care: Hospice care offers compassionate end-of-life support, focusing on pain management, comfort, and emotional well-being for terminally ill individuals.
  9. Funeral services and planning:
    • Funeral Services and Planning: Funeral services and planning help seniors and their families make arrangements for end-of-life ceremonies and related financial decisions.

How to Write a Results-generating Press Release for Your Senior Services Organization

  1. Get started here: download your free press release template.

    The first step in writing a press release is to set your press release up properly.
    Get this free press release template formatted for Microsoft Word.
    Or, if you prefer, try this press release template formatted for Google Docs.

  2. Go through our free press release writing course, which shows you exactly how to:

    Structure a successful press release.

    Format your press release properly.

    Write an attention-grabbing headline for your press release.

    Begin your release with a powerful lead then write the remainder in inverted-pyramid style.

    Include quotes in your press release to add a caring touch.

    Close your press releases the best way.

    Structure your press releases to be found in the search engines.

    Review your press release looking for specific opportunities to get even better results.

  3. Learn how to write frequently-written press release types:

  4. Let us write your press release for you.

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Finally, You Need To Distribute Your Press Release to the Right People

Even the best press release is useless unless the right people receive it! That’s our specialty – custom distributing press releases to the reporters, editors, bloggers, and influencers most likely to pick up and publish your press release, or even better, to write their own story about you. Learn more about our press release distribution services here.

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