Click to View a Blank Press Release Template
Are you in the retail industry and want to create a press release for your company, cause, or organization? You’re in the right place!
Retailing Industry Press Release Info Center
This page contains:
This page is part of a larger collection of press release examples.
Example #1: New Partnership Announcement:
FOR IMMEDIATE RELEASE Unicorns Unite – Squatty Potty® Teams Up with The Color Run® ST. GEORGE, Utah, May 26 /PRNewswire/ — Squatty Potty announces sponsorship of eight The Color Run Dream Tour 5k races hitting major markets in the United States, beginning Saturday May 27 in New York City. In 2015, Squatty Potty launched a wildly successful marketing campaign featuring a viral YouTube video, starring a pooping Unicorn that has garnered over 130 million views to date and won the 2016 Webby Award. “When we began to consider non-traditional marketing options, including sponsorships, we wanted to partner with an event that shared our brand identity. We really felt strongly that The Color Run was just like Squatty Potty- fun, hip and cool. And a unicorn mascot to top it off? We absolutely had to work together,” said Dan Deceuster, Director of Ecommerce. Squatty Potty and The Color Run share the same goals of making the world happier and healthier, one race and one stool at a time. “The Color Run is excited to be working with Squatty Potty, a unicorn-approved product. With both brands loving color, fun, and unicorns it’s a great fit. We know our participants will be equally excited to see the brands come together at the events this year.” – Haley Van Dyke Partnership Coordinator. For more information visit https://www.squattypotty.com/ or call Linda Stay at 855-628-1099. About Squatty Potty, LLC Squatty Potty, LLC is a consumer products company whose product lines consist of toilet stools, sprays and other bathroom accessories. Its flagship product, the Squatty Potty stool, is designed to help users assume the squatting position while using the bathroom, delivering fast, complete elimination with comfort and ease. The Company was featured on ABC’s hit TV show Shark Tank, and became the second most successful company in the history of the show. Currently Squatty Potty products are sold in over 6,000 retail locations globally, including Bed, Bath & Beyond, Costco, Walmart and Target. About The Color Run® The Color Run is the largest event series in the world and the first of its kind. Founded in 2012, the number one goal of The Color Run is to produce the ‘Happiest 5k on the Planet’ giving participants an unforgettable experience. With no winners or official times, The Color Run celebrates healthiness, happiness, and individuality, helping participants achieve their fitness goals by providing a fun, un-intimidating running environment. To learn more about The Color Run, visit The Color Run Website. #Happiest5k #DreamInColors The Color Run is a product of Bigsley™ Event House, a leading creator of experiential events including: The Color Run Night®, Pumpkin Nights, Dam Train Race, Electric Run® and Soul Pose™. Media contact: SOURCE: Squatty Potty LLC # # # |
Resources to help you write an amazing press release and distribute it to the right people to get publicity for your company, cause, or announcement.
Need ideas for topics a retailer could write a press release about? Here are 50 ideas to get you started:
These press release ideas can be used by most retailers, including:
The first step in writing a press release is to follow an industry-approved template to set your press release up properly.
Get our free Microsoft Word press release template.
Or, if you prefer, try this Google Docs press release template.
Are you uncomfortable writing your own press release? We totally understand. That’s why we offer professional press release writing services for as little as $300. Learn more about our professional press release writing services.
Even the best press release is useless unless the right people receive it! That’s our specialty – custom distributing press releases to the reporters, editors, bloggers, and influencers most likely to pick up and publish your press release, or even better, to write their own story about you. Learn more about our press release distribution services here.
Want more sample press releases? I’m happy to help…
And, just because I know you’ll appreciate them, here are another 15+ great press release examples for situations you may encounter.
Finally, here are some tips and training to help you write an amazing press release: