PR Fuel: Press Release News, Resources & Public Relations Tips - Page 1 of 88

About 72% of marketers use content marketing to educate their audiences. Costing 62% less than outbound marketing, content marketing generates three times as many leads. Over 80% of marketers say content is now a core business strategy. With 83% of... Read More

The human attention span is decreasing. About 15 years ago, researchers estimated that our attention span was an average of 12 seconds. These days, it is a hair over 8. For better or for worse, organizations must take into account the attention span... Read More

In 2022, there were more than 300,000 press releases. When you’re writing a book, it’s important to consider how your target audience will access the final product. You can’t become one of the most successful authors without a... Read More

There are 33.2 million small businesses in America, and all of them must have an accurate press release dateline. Otherwise, you’ll face endless rejections from news outlets as you didn’t follow the correct press release format. But what... Read More

In our blistering-fast online world, people have less patience than ever before. In just a handful of seconds, they form a lasting first impression of your business that may be very difficult to change. In fact, science has determined about how long... Read More

Did you know that journalists open only 3 percent of all pitches? If you want to control the story of your brand, you’re going to need news outlets and journalistic sources to tell a story that aligns with your values. But how can you control... Read More

When you write a press release, you’re going to need to come up with a headline for it. If possible, you should try to include the words “show,” “reveal,” and/or “allow” in it. According to a recent study,... Read More

With 31% of the population spending most of their time online, you need to present the best version of yourself or your company online. If you’ve been involved in a controversial situation, however, your reputation can plummet in a hurry. As a... Read More

Are you looking for ways to connect with new clients and customers? One important approach to consider is experiential marketing. By giving people ways to actively engage with your brand, you tap into the emotional response that can build trust and... Read More

Statistics reveal that branding consistency can raise a small business’s revenue by 20%. In fact, 85% of organizations have their brand guidelines readily available. If you want to grow your business, you need to build a brand. Building a brand is... Read More