Environment & Ecology Press Release Example

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Environment and Ecology Industry Press Release Examples

Example #1: Green Initiative Announcement

FOR IMMEDIATE RELEASE

Minnesota Twins, Eco-Products Partner to Turn Fans’ Trash into Treasure
MINNEAPOLISMarch 29 /PRNewswire/ — After turning 300 tons of trash into fertile soil last year, the Minnesota Twins and Eco-Products plan to top that number this year.

With the help of fans, hundreds of thousands of beer cups, plates and nacho trays at Target Field were converted to compost last year. This year, the Minnesota Twins want to create even more compost – starting on Opening Day, Monday, April 3.

All beer cups -- as well as soft drink cups, coffee cups, plates, trays, soup cups, spoons, knives, forks, lids and straws -- are compostable at Target Field. They're made by Eco-Products, based in Boulder, Colo.“Our fans should be proud of all they’re doing to make Target Field the greenest ballpark in America,” said Jase Miller, Manager of Ballpark Operations for the Minnesota Twins. “Together, we’ve kept hundreds of tons of trash out of local landfills. That’s a huge win not just for Target Field, but for the whole community.”

Eco-Products, based in Boulder, Co., supplies the compostable cups, plates, trays, utensils and straws at Target Field. Much of the packaging relies on a material called Ingeo™, a compostable resin made by a company called NatureWorks headquartered a short distance from Target Field in Minnetonka, Minn.

Eco-Products, based in Boulder, Co., supplies the compostable cups, plates, trays, utensils and straws at Target Field. Much of the packaging relies on a material called Ingeo(TM), a compostable resin made by a company called NatureWorks headquartered a short distance from Target Field in Minnetonka, Minn.“The Minnesota Twins have become a national leader in reducing the amount of materials going to landfills,” said Sarah Martinez, Director of Marketing of Eco-Products. “This is one more reason why fans should feel great about games at Target Field. The Twins are doing things the right way.”

At Target Field, all plastic bottles and aluminum can be recycled, while all other concessions-related products can be composted. That includes beer cups, soft drink cups, coffee cups, plates, trays, soup cups, spoons, knives, forks, lids and straws.

The stadium has bins for the compostable materials set up around the stadium, side-by-side with recycling bins. Because almost everything is recyclable or compostable, a two-bin solution does the trick and there is no need for landfill bins.

The effort actually simplifies things for fans. All plates, utensils and trays can go into the same compostable bin – along with any leftover food.

“You don’t need to toss your plate in one bin and your leftover food in another,” Martinez said. “This makes it a lot easier to be green.”

Last year, Target Field composted 300.89 tons of plates, wrappers, cups, trays and food, and recycled 464 tons of glass bottles and aluminum cans. Organizers are working to beat those numbers this year.

Target Field is adding new equipment, improving the sorting bins and providing more training for concession-stand workers.

“Everyone wants to keep trash from going to landfills,” Miller said. “We’re working to make it as simple as possible.”

After each game, workers empty the compost bins and the material is taken to a commercial composting facility. There the stadium’s trash is turned into organic materials such as soil for area farms, gardens and landscapers.

Diverting food and other items from the landfill has numerous benefits: Not only does it extend the life of landfills, but treating soil with compost also supports plant growth and minimizes the need for irrigation and artificial fertilizers.

“The benefits of this initiative go far beyond Target Field,” Martinez said.

The compostable products at the ballpark have been specially branded for Target Field and show the products don’t have to go to a landfill. So every beer cup and nacho tray serves as a reminder about saving the planet.

“No one wants to leave a stadium piled high with trash destined for a landfill,” Miller said. “We all want to be part of a solution. And that’s what we’re doing here.”

Contact: Mark Pankowski
301-260-9250

SOURCE: Eco-Products

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12 More Environment and Ecology Industry Press Release Examples:

  1. Company announces its new environmental initiatives
    https://www.prnewswire.com/news-releases/treehouse-foods-announces-2030-environment-social–governance-goals-alongside-2023-disclosures-301893375.html
  2. Company on track to fulfill its environmental initiatives
    https://www.prnewswire.com/news-releases/kellogg-company-is-on-track-to-fulfill-its-environmental-sustainability-commitments-301840845.html
  3. Industry environmental awards announcement
    https://www.prnewswire.com/news-releases/suppliers-partnership-for-the-environment-sp-announces-2023-environmental-sustainability-award-winners-301930806.html
  4. Country institutes new climate change law
    https://www.prnewswire.com/in/news-releases/uae-unveils-international-initiative-of-law-enforcement-for-climate-301764626.html
  5. New study release
    https://www.prnewswire.com/news-releases/usafacts-launches-third-annual-state-of-the-earth-report-putting-a-data-driven-spotlight-on-americas-energy-climate–environment-301529471.html
  6. Country sells verified emission reduction credits
    https://www.prnewswire.com/news-releases/cambodias-ministry-of-environment-to-sign-contracts-with-international-corporations-for-over-10-million-tonnes-of-verified-emission-reductions-301677743.html
  7. Acquisition of new ecology services company
    https://www.prnewswire.com/news-releases/republic-services-to-acquire-us-ecology-a-leading-environmental-solutions-company-301478661.html
  8. New environmental grant release
    https://www.prnewswire.com/news-releases/zymo-research-introduces-a-molecular-wildlife–ecology-grant-to-support-wildlife-conservation-301813499.html
  9. Company adopts environmental standards
    https://www.prnewswire.com/news-releases/newday-impact-adopts-the-ecological-benefits-framework-ebf-to-enhance-impact-decisions-301926792.html
  10. New climate change study release
    https://www.prnewswire.com/news-releases/climate-change-increased-temperatures-for-nearly-every-living-human-between-june-and-august-2023-301920965.html
  11. Company announces climate change initiatives
    https://www.prnewswire.com/news-releases/mars-tackles-climate-change-across-iconic-brands-301933741.html
  12. Investment in climate improvement solutions
    https://www.prnewswire.com/news-releases/the-rockefeller-foundation-commits-over-usd-1-billion-to-advance-climate-solutions-301928820.html

The Environment and Ecology Industry Marketers Guide to Writing and Distributing Press Releases

Resources to help you write an amazing press release and distribute it to the right people to get publicity for your company, cause, or announcement.

What to Write a Press Release About – Environment and Ecology Organizations

Need ideas for topics an environment and ecology organization could write a press release about? Here are 50 ideas to get you started:

  1. New Initiative Launch: Announcing the commencement of a new project or campaign aimed at environmental conservation.
  2. Event Promotion: Promoting upcoming events, conferences, or workshops related to environmental awareness and education.
  3. Partnership Announcements: Revealing collaborations with other organizations, governments, or companies to work on environmental issues.
  4. Legislative Advocacy: Responding to or advocating for specific environmental policies or legislation.
  5. Funding or Grant Announcements: Sharing news about receiving a grant, donation, or other form of funding to support their work.
  6. Research Findings: Presenting new scientific research or data related to environmental issues.
  7. Award or Recognition: Highlighting awards or recognitions received by the organization or its members for their work in environmental conservation.
  8. Response to Environmental Crisis: Responding to an environmental disaster or crisis, and outlining the organization’s plan of action or support.
  9. Educational Resources: Providing new resources, tools, or materials for public education on environmental topics.
  10. Staff or Leadership Changes: Announcing new hires, promotions, or changes in leadership within the organization.
  11. Volunteer Opportunities: Promoting opportunities for the public to get involved in volunteer activities or citizen science projects.
  12. Sustainable Practices: Highlighting the organization’s commitment to and adoption of sustainable practices.
  13. Conservation Success Stories: Sharing positive outcomes from conservation efforts, such as the recovery of a species or restoration of a habitat.
  14. Campaign Updates: Providing progress updates on ongoing campaigns or projects.
  15. Call to Action: Encouraging the public to take specific actions to help address an environmental issue.
  16. Public Workshops or Training: Promoting training sessions or workshops that aim to educate the public or specific sectors on environmental practices.
  17. Environmental Challenges: Highlighting pressing environmental issues or challenges and outlining the organization’s stance or proposed solutions.
  18. Community Engagement: Detailing the organization’s efforts to engage and work with local communities on environmental issues.
  19. Legal Actions: Announcing any legal actions or lawsuits filed in defense of environmental protections.
  20. Policy Recommendations: Offering recommendations for policies or practices to better protect the environment.
  21. New Publications or Resources: Releasing new books, guides, articles, or other publications authored by the organization.
  22. Media Appearances: Sharing information about upcoming appearances of organization representatives on television, radio, or in print media.
  23. Corporate Accountability: Highlighting instances of corporate practices that are harmful to the environment and calling for accountability.
  24. Seasonal Reminders: Providing seasonal tips or reminders related to environmental conservation, such as reminders to not disturb wildlife during breeding seasons.
  25. Environmental Education Programs: Announcing the launch or continuation of educational programs aimed at schools or specific age groups.
  26. Biodiversity Protection: Highlighting the importance of protecting biodiversity and the organization’s efforts in this area.
  27. Sustainable Agriculture: Promoting sustainable agriculture practices and supporting local farmers who adhere to these practices.
  28. Climate Change Initiatives: Discussing the organization’s initiatives to combat climate change.
  29. Sustainable Tourism: Promoting responsible tourism practices and highlighting eco-friendly travel options.
  30. Wildlife Conservation: Announcing new or ongoing efforts to protect endangered species and their habitats.
  31. Clean Energy Initiatives: Promoting the adoption of renewable energy sources and energy efficiency practices.
  32. Waste Reduction Campaigns: Launching or updating campaigns aimed at reducing plastic usage, promoting recycling, or minimizing waste.
  33. Public Health and Environment: Discussing the links between environmental health and public health.
  34. Community Clean-Up Events: Organizing and promoting events for cleaning up local parks, beaches, or other natural areas.
  35. Pollution Monitoring and Reporting: Presenting findings from pollution monitoring activities and calling for action to address pollution sources.
  36. Conservation Funding Needs: Highlighting the organization’s need for funding to continue or expand conservation efforts.
  37. Environmental Art or Exhibitions: Promoting art exhibitions, film screenings, or other cultural events related to environmental themes.
  38. Climate Change Adaptation: Discussing strategies and projects aimed at helping communities adapt to the impacts of climate change.
  39. Habitat Restoration Projects: Announcing initiatives to restore degraded habitats or reforest areas.
  40. Green Infrastructure Projects: Promoting the development or implementation of green infrastructure solutions.
  41. Eco-Friendly Products or Services: Highlighting the organization’s own eco-friendly products or services, or endorsing those from other entities.
  42. Conservation Challenges and Successes: Providing an overview of the challenges faced in conservation efforts, as well as highlighting successes.
  43. Awareness Days or Months: Promoting national or international environmental awareness days or months, such as Earth Day or Water Quality Month.
  44. Endangered Species Highlight: Focusing on a specific endangered species and the actions needed to protect it.
  45. Invasive Species Management: Discussing the problems caused by invasive species and what the organization is doing to manage them.
  46. Sustainable Fishing Practices: Promoting sustainable fishing practices and responsible consumption of seafood.
  47. Tree Planting Initiatives: Organizing or promoting events focused on planting trees and restoring forests.
  48. Water Conservation Efforts: Highlighting the importance of conserving water and what the public can do to help.
  49. Youth Engagement and Education: Detailing programs or initiatives aimed at engaging young people in environmental conservation.
  50. Transparency and Accountability: Providing updates or reports on the organization’s activities, finances, and progress toward its goals, to maintain transparency and accountability to supporters and the public.

How to Write a Results-generating Press Release for Environment and Ecology Companies or Organizations

  1. Downloading this Free Press Release Template

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Who Should Create and Distribute Press Releases? Environment and Ecology Organizations

  1. Private Companies
    • Environmental Consulting Firms: Offer services like environmental impact assessments, compliance audits, and remediation plans.
    • Renewable Energy Companies: Involved in the production of clean energy from sources like wind, solar, and hydropower. Examples include Tesla Energy and Vestas.
    • Sustainable Products and Services: Companies that produce eco-friendly products or services. Examples include Patagonia and Seventh Generation.
    • Green Technology Startups: Innovating in areas like clean energy, pollution control, and sustainable agriculture.
  2. Environmental Nonprofits and NGOs
    • Conservation Organizations: Focus on preserving natural habitats, wildlife, and biodiversity. Examples include the World Wildlife Fund and The Nature Conservancy.
    • Advocacy Groups: Aim to influence public policy and opinion on environmental issues. Examples include Greenpeace and the Sierra Club.
    • Research and Education Organizations: Provide information, resources, and training on ecological and environmental issues. Examples include the Environmental Defense Fund and Earthwatch Institute.
  3. Governmental Agencies
    • Environmental Protection Agencies: Enforce regulations and monitor environmental quality. Examples include the U.S. Environmental Protection Agency and similar entities in other countries.
    • Natural Resource Management: Manage public lands, forests, and water resources. Examples include the U.S. Forest Service and the Bureau of Land Management.
      Wildlife and Conservation Agencies: Focus on protecting endangered species and their habitats.
  4. Academic and Research Institutions
    • Universities and Colleges: Conduct research in environmental science, ecology, and related fields. They also offer educational programs in these disciplines.
    • Research Institutes: Focus on specific areas of environmental research, such as climate change, conservation biology, or sustainable agriculture.
  5. Industry-Specific Initiatives and Alliances
    • Sustainable Agriculture: Focus on promoting eco-friendly farming practices.
      Green Building Councils: Promote sustainable construction practices and certify green buildings.
    • Sustainable Business Alliances: Networks of businesses committed to environmental responsibility.
  6. Community and Grassroots Organizations
    • Local Environmental Groups: Focus on issues specific to particular communities or regions.
    • Citizen Science Projects: Engage the public in collecting and analyzing environmental data.
  7. Philanthropic Foundations
    • Environmental Grantmakers: Provide funding for environmental projects, research, and initiatives. Examples include the Rockefeller Foundation and the Ford Foundation.

The field of environment and ecology encompasses a wide array of entities, each playing a unique role in promoting sustainability, protecting natural resources, and advancing our understanding of the natural world. All of these industries have players who consistently utilize press releases as a core of their PR strategy.

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