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Are you a political candidate or working on a political campaign and want to create a press release for your candidate or cause? You’re in the right place!

Political Candidate Press Release Info Center

This page contains:

5 Different Press Release Examples for Political Candidates and Campaigns

This sample is part of a larger collection of press release examples from 20 different industries.

Political Candidate Press Release Examples

Example #1: Announcement of Candidacy

The Political Candidate’s/Campaign’s Guide to Writing and Distributing Press Releases

Resources to help you write an amazing press release and distribute it to the right people to get publicity for your company, cause, or announcement.

What to Write a Press Release About – Political Candidates and Political Campaigns

Need ideas for topics your campaign could write a press release about? Here are 50 ideas to get you started:

1. Announcing Candidacy: To officially enter a political race.
2. Policy Proposals: Introducing new policy platforms or details.
3. Endorsements: Sharing endorsements from influential figures, groups, or newspapers.
4. Event Recap: Highlighting the success of a recent campaign event or rally.
5. Campaign Milestones: Celebrating campaign fundraising goals or other benchmarks.
6. Clarifying a Statement: Addressing any misunderstandings or misinterpretations.
7. Debates: Announcing participation in, or reactions to, political debates.
8. Polling Data: Sharing positive polling numbers.
9. Responding to Opponents: Counteracting or challenging a claim made by an opponent.
10. Event Announcements: Publicizing upcoming rallies, town halls, or other events.
11. Campaign Team Changes: Announcing new hires or changes within the campaign structure.
12. Campaign Ad Releases: Introducing a new television, radio, or digital ad.
13. Financial Reports: Highlighting fundraising amounts or financial transparency.
14. Voter Outreach Initiatives: Detailing efforts to connect with specific demographics.
15. Coalitions: Announcing the formation of supportive groups or alliances.
16. Awards or Honors: Celebrating recognition received by the candidate.
17. Local Issues: Addressing topics important to specific communities or regions.
18. Op-eds: Highlighting an op-ed or article written by or about the candidate.
19. Reactions to Current Events: Providing a stance on unfolding events or news.
20. Volunteer Efforts: Recognizing the contributions of campaign volunteers.
21. Endorsement Retractions: Addressing a withdrawn endorsement.
22. Election Day Instructions: Offering details about voting procedures.
23. End of Quarter Updates: Sharing progress as fundraising quarters close.
24. Campaign Merchandise: Launching new campaign products or materials.
25. Legal Issues: Addressing any legal challenges or clarifying related matters.
26. Social Media Milestones: Celebrating significant numbers of followers or other metrics.
27. Support from Influencers: Highlighting backing from celebrities or public figures.
28. Position Changes: Clarifying or announcing a shift in stance on an issue.
29. Grassroots Initiatives: Promoting small-dollar donor drives or other grassroots efforts.
30. Response to Scandals: Addressing any negative publicity or controversies.
31. Platform Expansions: Introducing additional policy details.
32. Supporting Community Initiatives: Backing local projects or initiatives.
33. Foreign Policy Stances: Offering positions on international events or issues.
34. Debate Challenge: Challenging an opponent to a debate.
35. Campaign Tour Announcements: Detailing a series of events in various locations.
36. Voter Registration Drives: Encouraging constituents to register to vote.
37. Campaign Theme or Slogan: Introducing a new campaign message or branding.
38. Polling Locations: Giving details about where supporters can vote.
39. Environmental Initiatives: Addressing environmental policies or campaign practices.
40. Campaign Technology: Launching a new app or digital tool.
41. Post-Election Thank Yous: Expressing gratitude post-election, win or lose.
42. Recount Requests: Asking for a vote recount in tight races.
43. Concession or Victory: Addressing the outcome of an election.
44. Joint Appearances: Announcing events with other political figures or candidates.
45. Community Service Activities: Detailing the campaign’s or candidate’s community service endeavors.
46. Fact-checking: Correcting misinformation circulating in the media.
47. Health Updates: Sharing information about the candidate’s health if pertinent.
48. Education Initiatives: Detailing policies or efforts related to education.
49. Campaign Partnerships: Announcing collaborations with other campaigns or organizations.
50. Acknowledging Holidays or Significant Dates: Recognizing important dates and their relevance to the campaign or community.

How to Write a Results-generating Press Release for Political Candidates or Campaigns

1. Start by getting our free Free Press Release Template

   The first step in writing a press release is to set your press release up properly.
   Get this free press release template for Microsoft Word
   Or, if you prefer, try this press release template formatted for Google Docs

2. Read our free press release writing training, showing you exactly how to:

   • Structure an attention-getting press release

   • Format your press releases the right way

   • Write a great headline for your press release

   • Start with a substantive lead then write your press release in inverted-pyramid style

   • Include quotations in your press release to add connection and engagement

   • Close your press releases the best way

   • Optimize your press releases to be found in the search engines

   • Analyze each press release to get even better results

3. Learn how to write frequently-written press release types:

   • Event announcement press releases
   • New hire press releases
   • Book press releases

4. Or, we could write your press release for you

   Are you uncomfortable writing your own press release? We totally understand. That’s why we offer professional press release writing services for as little as $300. Learn more about our professional press release writing services here

Finally, You Need To Distribute Your Press Release to the Right People

Even the best press release is useless unless the right people receive it!

That’s our specialty – custom distributing press releases to the reporters, editors, bloggers, and influencers most likely to pick up and publish your press release, or even better, to write their own story about you.

Learn more about our press release distribution services here.

Want more sample press releases? I’m happy to help…

What Are You Announcing? Examples and Templates by Type of Press Release

1. Launching a New Product
   • New Product Press Release Instructions
   • More New Product Launch Examples and Templates
   • Tech Launch Example
2. Launching a Product Improvement
3. An Event
   • More Event Examples and Templates
4. A Grand Opening
   • Starting a New Business
5. Achievement of a Major Milestone
   • Individual Completes Milestone Example
   • Podcast Achieves Major Milestone
6. Receipt of an Award or Recognition
   • More Awards Achievement Examples
7. A New Hire or Promotion
   • More New Hire or Promotion Examples and Templates
8. Dealing With a Crisis
9. A Partnership With Another Organization
   • Tech Company Announces Licensing Deal
10. An Acquisition or Merger
11. Social Cause Activities
12. Release of a New Book
    • More New Book Examples and Templates
    • Author Announces New Book
13. Political Campaign Activities
    • Individual Announces Candidacy in Election
14. Music-Related Announcement
    • How to Write a Music Press Release
    • Music Producers, Directors & Songwriters
    • Musician & Theater
15. School/University Announcements
    • Student Wins Major Award
16. Media, Network, and Local Station Announcements
17. Nonprofit Announcements
18. Announce an Art Exhibition
19. Press Release for a Movie

Press Release Examples Across Several Industries

	Advertising & Marketing Press Release Examples		Automotive Press Release Examples
	Art Press Release Examples		Banking & Financial Services Press Release Examples
	Books Press Release Examples		Business Press Release Examples
	Consumer Electronics Press Release Examples		Education Press Release Examples
	Environment & Ecology Press Release Examples		Fashion Press Release Examples
	Fitness Press Release Examples		Food & Beverage Press Release Examples
	Government Press Release Examples		Healthcare Press Release Examples
	Hotel Press Release Examples		Internet Technology Press Release Examples
	Investments Press Release Examples		Law Firm Press Release Examples
	Personal Finance Press Release Examples		Pets Press Release Examples
	Real Estate Press Release Examples		Retailing Press Release Examples
	Seniors Press Release Examples		Software Press Release Examples
	Sports Press Release Examples		Transportation & Trucking Press Release Examples
	Travel Press Release Examples

Finally, here are some tips and training to help you write an amazing press release:

Additional Press Release Resources

• Directory of Examples & Templates

• What is a Press Release?

• Press Release Template & Format (including a blank press release example)

• Learn How to Format a Press Release (+ Free Template and 80+ Examples)

• Learn How to Write a Press Release

• How to Submit a Press Release

• To Write a Press Release Yourself or Not?

• 80+ Example Press Releases

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