Consumer Electronics Press Release Examples

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Consumer Electronics Press Release Examples

Example #1: New Consumer Electronics Product Announcement:


SLEEPION 2 – A Revolutionary Sleep Device

An Innovative Answer to Sleep and Overall Health in A Travel Size Device.

LOS ANGELES, June 15 /PRNewswire/ — cheero USA has released the second generation Sleepion on Kickstarter.  Sleepion 2 helps you sleep better by inducing sleep the natural way without the use of pills and medication. By programing the prenatal rhythms that naturally reside in all of us, Sleepion 2 can help user that have trouble sleeping, concentrating, or relaxing feel rejuvenated and rested with its daily use.

SLEEPION 2 - A Revolutionary Sleep Device, compact and stylish. Easy to carry around with you.Sleepion 2 is not only designed to help users get a better night’s sleep, but for an overhaul into a healthier style of living. With the addition of three modes, Sleepion 2 can be used throughout the day. Concentration mode comes loaded with songs deigned to help focus the brain with upbeat melodies. Relaxation mode comes with mellow beats that help the brain rest without falling into a deep sleep. Bluetooth mode allows users to play their own relaxation music while traveling or play the latest hits when with friends.

Use Sleepion 2 in daily basis. It will improve your life quality.The choice of song is a pivotal part of the Sleepion 2. However, the Aroma rings combined with the music is what makes the Sleepion 2 truly revolutionary. The Aroma Rings included in with the Sleepion 2 offers a mess and hassle free way to enjoy natural aromas from around the world. Germanium, Lemon Grass, Lavendar, Hinoki, and Forrest are the 5 scents clinically proven to help induce sleep, relaxation, and concentration. With the addition of “blanks”, users can now soak their favorite oils onto the rings for a truly customizable scent.

To find more information about our Kickstarter campaign, please use the link below.

Media Contact
For additional information, images, and samples please contact us below.
Xavier Usami | Media Relations | cheero USA | [email protected] | 888-545-7888

SOURCE: cheero USA

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The Consumer Electronics Marketer’s Guide to Writing and Distributing Press Releases

Resources to help you write an amazing press release and distribute it to the right people to get publicity for your company, cause, or announcement.

What to Write a Press Release About – Consumer Electronics Manufacturers and Marketers

Need ideas for topics a manufacturer or marketer of consumer electronics could write a press release about? Here are 30 ideas to get you started:

  1. New Product Release: Announcing a new addition to your lineup, featuring innovative technology or design, with a focus on how this product outperforms the competition.
  2. Network expansion or improvement: Announcing the expansion of your network or improvements in your network capabilities into new markets.
  3. Partnership with Another Company: Detailing a new strategic alliance with another brand or organization that will improve products or services.
  4. Product Safety Enhancement: Sharing improvements made to the safety features of a product line, demonstrating commitment to customer wellbeing.
  5. Sustainability Initiatives: Discussing new initiatives aimed at making products or the manufacturing process more environmentally friendly.
  6. Acquisition Announcement: Announcing the acquisition of a competitor or a startup, discussing what this means for the company’s portfolio.
  7. Product Recall: Informing the public about a product recall, including steps taken to rectify the situation.
  8. Software Update: Announcing a significant software update that enhances device functionality or user experience.
  9. Industry Award Recognition: Celebrating a recent industry award or recognition, highlighting the product or service that won it.
  10. Corporate Social Responsibility Initiatives: Outlining a new social responsibility program that the company is taking part in.
  11. Financial Performance: Reporting on quarterly or annual financial results and discussing future strategies.
  12. Virtual or Augmented Reality Development: Announcing new advancements in VR or AR technology and applications in products.
  13. Expansion to New Markets: Unveiling plans to sell products in a new geographic region or sector.
  14. Executive Team Changes: Sharing details about changes in the company’s executive team, highlighting their credentials.
  15. Supply Chain Improvements: Announcing enhancements to the supply chain, providing consumers with faster or more reliable access to products.
  16. Product Design Innovation: Discussing a breakthrough in product design, showcasing its unique aesthetics and functional enhancements.
  17. Community Outreach: Sharing news about a community service event or initiative the company has taken part in.
  18. User Experience Enhancements: Detailing improvements to the user experience in a product or software.
  19. 5G Network Collaboration: Announcing collaboration with telecommunication companies to enhance 5G capabilities in products.
  20. Extended Warranty Offer: Announcing an extension to product warranties, improving customer confidence and trust.
  21. Cutting-edge AI Integration: Discussing a new artificial intelligence feature in a product, emphasizing its technological superiority.
  22. Employee Training Program: Unveiling a new training program for employees to improve their skills and product knowledge.
  23. Online Platform Launch: Announcing the launch of a new online platform or service to enhance customer interaction and sales.
  24. Patent Acquisition: Detailing the acquisition of a new patent, highlighting its potential impact on future products.

  1. Investor Relations Update: Sharing the latest investor news and forecasts, including any significant changes or achievements.
  2. Internet of Things (IoT) Advancements: Announcing advancements in IoT technology that enhance connectivity between devices.
  3. Data Security Improvements: Sharing the introduction of improved data security features to protect user privacy.
  4. Product Integration with a Popular App: Announcing the successful integration of a popular app or software into the product range.
  5. Holiday Sales Campaign: Sharing the details of a special sales campaign for upcoming holidays.
  6. R&D Breakthrough: Discussing a significant breakthrough achieved by the company’s research and development team.

How to Write a Results-generating Press Release for Consumer Electronics Companies

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And Most Importantly You Need to Distribute Your Press Release to the Right People

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Press Release Examples Across Several Industries

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Additional Press Release Examples

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