14 Grand Opening Press Release Examples [+ Templates]

Grand openings are a great opportunity to generate publicity and positively position your company in the eyes of your customers, investors and employees. They’re a great chance to issue a press release.

In this article, you will find:

writing press releases stress you out

14 Example Grand Opening Press Releases

And, to make things even easier, here are 14 different press releases written and distributed by real companies you can use to model yours after.

Grand opening press release example #1: New retail store

Buona and Rainbow Cone to Celebrate Grand Opening in Kildeer on November 15
Benefit Night Followed by Grand Opening to Mark the ninth Dual Brand Concept

KILDEER, Ill., Nov. 1, 2023 /PRNewswire/ — Regional favorite restaurant brands, Buona, and The Original Rainbow Cone are proud to announce the grand opening of their newest dual concept location. Located at 21591 N Rand Road in Kildeer, Illinois, this exciting new store is set to open its doors to the public on November 15th, 2023.Buona & The Original Rainbow Cone are opening in Kildeer, IL on November 15th!

Buona & The Original Rainbow Cone are opening in Kildeer, IL on November 15th!

The celebration will begin with a Benefit Night on November 14th from 5 pm to 8 pm, where all Buona and Rainbow Cone menu items will be available at half price. Notably, all proceeds from this event will go to CASA Lake County, an organization dedicated to advocating for abused and neglected children in the region. Register and select a time (registration is available on a first come first serve basis).

Kildeer marks the ninth dual concept Buona and Rainbow Cone location, joining the ranks alongside existing locations in Darien, Skokie, Lakemoor, Mount Prospect, Harwood Heights, Glendale Heights, Bolingbrook, and Valparaiso, IN.

The dual brand concept, featuring Buona’s signature Italian beef sandwiches and Rainbow Cone’s signature ‘Rainbow Cone’ which is stacked with five colorful slabs of chocolate, strawberry, Palmer House, pistachio and orange sherbet flavors, continues to garner immense success. It has validated the Buonavolanto family’s belief that people relish the combination of these two beloved Chicago brands under one roof.

“We’re thrilled to witness the ongoing success of Buona and Rainbow Cone in their dual-brand venture,” said Dominic Fallara, Vice President of Buona Restaurants. “The warm welcome extended by our communities to these two iconic Chicago brands coming together has been a source of great joy for us. “We eagerly anticipate the opportunity to introduce the Kildeer community to the magic of these cherished brands.”

Buona and The Original Rainbow Cone have exciting plans for the future, with new dual concept locations set to open in southern Wisconsin, Tennessee, Texas,, and the West Palm Beach metro areas in 2024. The company is also poised for national expansion into fresh markets, including Arizona and California.

For the latest updates and information about Buona and Rainbow Cone, connect with us on social media:


Instagram: @buonabeef
Facebook: @BuonaRestaurants
Twitter: @BuonaBeef
TikTok: @buonabeef
Rainbow Cone:

Instagram: @theoriginalrainbowcone
Facebook: @TheOriginalRainbowCone
Twitter: @TheORainbowCone
TikTok: @originalrainbowcone

About Buona/The Original Rainbow Cone

Buona/The Original Rainbow Cone bring two Chicago, family-owned traditions together, combining Buona’s authentic recipe for Italian beef sandwiches and The Original Rainbow Cone’s world-famous 5-flavor “Rainbow Cone.” Four decades, three generations and several dozen restaurants ago, Joe and Peggy opened the first Buona restaurant in Berwyn, IL, which specialized in their authentic recipe for Italian beef sandwiches. Today, Buona is driven by multiple 3rd generation Buonavolantos and hard-working, dedicated employees who loyally serve Buona customers and surrounding communities. As a result, Buona is the largest family-owned Italian beef restaurant group and Italian beef producer in the country. Rainbow Cone was founded in 1926 by “Grandpa Joe” Sapp, who was never satisfied with just one ice cream flavor and stacked five delicious flavors on a single cone. The company remains 3rd generation family-owned including its original Southside Chicago location. For more information, visit https://buona.com and https://rainbowcone.com

Press release example #2: Innovation center grand opening

Cirrus Aircraft Celebrates its Innovation Center Grand Opening in Duluth

DULUTH, Minn. , Sept. 28, 2023 /PRNewswire/ — Cirrus Aircraft today announced the grand opening of its Innovation Center located at its headquarters at the Duluth International Airport (KDLH) in Minnesota. The Innovation Center is dedicated to the development of the next-generation innovation that supports Cirrus Aircraft’s products and services while preserving the mission they serve and making personal aviation more approachable.

Cirrus Aircraft Open Office Workspace

Cirrus Aircraft has provided significant investment to transform the 189,000-square-foot building on 39 acres into a state-of-the-art Innovation Center. Innovation Center capabilities include a larger and more capable Material and Processes Lab, a new Integration Test Lab, an upgraded Advanced Design & Development Lab, and new environmental equipment and testing capabilities as well as significant floor space increase for development and testing. Additionally, the Innovation Center features flexible and collaborative workspaces and amenities to provide an optimal team environment.”These new facilities and capabilities enable our engineers, technicians and researchers to more rapidly design, develop and certify our next generation of Cirrus products in a connected, synergetic environment,” said Ken Harness, Senior Vice President of Product Development of Cirrus Aircraft.

Cirrus Aircraft Innovation Zone

“The Innovation Center is an incredible company milestone that supports the future development and endeavors of Cirrus Aircraft product development,” said Zean Nielsen, Chief Executive Officer of Cirrus Aircraft. “We are continuing to invest in the company and the City of Duluth with the Innovation Center opening. We have worked closely with our partners to renovate the building and hire more engineers and technicians to join the new facility in Duluth.”Over thirty engineers and technicians have been added since 2022, now exceeding 300 people at the Innovation Center.

Join the Cirrus Aircraft Innovation Center team today: www.cirrusaircraft.com/careers.

About Cirrus Aircraft

Cirrus Aircraft is the recognized global leader in personal aviation and the maker of the best-selling SR Series piston aircraft and the Vision Jet®, the world’s first single-engine Personal Jet™, and the recipient of the Robert J. Collier Trophy. Founded in 1984, the company has redefined aviation performance, comfort and safety with innovations like the Cirrus Airframe Parachute System® (CAPS®) – the first FAA-certified whole-airframe parachute safety system included as standard equipment on an aircraft. To date, worldwide flight time on Cirrus aircraft has passed 15 million hours, and 250 people have returned home safely to their families as a result of the inclusion of CAPS as a standard feature on all Cirrus aircraft. The company has seven locations in the United States, including Duluth, Minnesota; Grand Forks, North Dakota; Greater Dallas, Texas; Greater Phoenix, Arizona; Greater Orlando, Florida; Knoxville, Tennessee and Benton Harbor, Michigan. Learn more at cirrusaircraft.com.

Example #3: Local celebrity to appear at grand opening of retail store

Ickey Woods to Make Special Appearance at Northern Tool + Equipment Grand Opening
The Crescent Springs store will be the first Northern Tool + Equipment in the Cincinnati area

CRESCENT SPRINGS, Ky., Aug. 1, 2023 /PRNewswire/ — Northern Tool + Equipment is excited to announce a grand opening celebration for its newest retail location in Crescent Springs, KY. This is not only the first Northern Tool + Equipment location in the state of Kentucky, it’s also the first to serve the Cincinnati area. On August 5, the grand opening celebration will include a special appearance by former Cincinnati star running back Elbert L. “Ickey” Woods. Woods will be at the store from 11 a.m. – 12:30 p.m. to meet with fans and sign autographs.

“Our team is excited to have a Cincinnati great like Ickey Woods on site to celebrate our new store,” said Northern Tool + Equipment Sr. VP of Retail Stores Joe Apolloni. “We’re continuing to invest in communities like Crescent Springs with a goal of serving hard-working people looking for great tools at a good price.”

The new store is located at 2310 Buttermilk Crossing and serves everyone from serious DIYers to professional tradespeople. In addition to providing a retail shopping option, the new store will provide job opportunities in the Crescent Springs area. The Minnesota-based retailer has more than 130 stores across the country and plans to add more stores each year, including a new location in Sharonville, OH, by the end of 2023. That location will be the first store in Ohio and the second to serve the Cincinnati area.

About Northern Tool + Equipment:
Northern Tool + Equipment is a family-owned company serving both DIYers and trades professionals tackling the tough projects. A leading supplier of more than 100,000 high-quality tools and equipment for over 40 years, the company’s highly-trained team has an immense breadth of knowledge to help customers in-person at more than 130 retail stores, online and over the phone through their fully-staffed contact center. From helping customers get the right tool for the job to assisting with parts and repairs that keep tools running at peak performance, customer service is at the foundation of Northern Tool’s mission. Learn more about Northern Tool + Equipment at www.NorthernTool.com and stay connected through social media: Facebook (@northerntool), Instagram (@northern_tool), Twitter (@northerntool), YouTube and Pinterest.

Media Contact: Ashley Hommer
Phone Number: 651.247.3212
Email: [email protected]
Website: northerntool.com

Press release example #4: Cold storage facility grand opening



Press release example #5: Retail store chain announces new store grand opening



Press release example #6: New outlet mall grand opening announcement



Press release example #7: Chain restaurant grand opening with ribbon cutting and all-day deal announcement



Press release example #8: Museum grand opening



Press release example #9: State of the art manufacturing facility grand opening



Press release example #10: New entertainment center grand opening plus charitable donation


Press release example #11: Medical center grand opening



Press release example #12: Luxury apartment complex grand opening



Press release example #13: Military discounts offered at grand opening of retail store



Press release example #14: Grand opening of new office in the Netherlands allowing for European expansion



How to Succeed with your Grand Opening Press Release

A grand opening press release is an essential tool for businesses to announce their new ventures, aiming to generate media coverage and public interest. Here are the key steps to take and examples to use to create an effective grand opening press release:

  1. Identify Your Target Audience

    It’s crucial to know what target audience you are trying to attract, i.e. who you want to attend your grand opening and the type of customers you hope to attract afterward. Tailor your press release to interest this audience, focusing on details relevant to their interests. For instance, an organic restaurant might highlight menu items, while a dental practice could include information about specialties and free screenings.

  2. Writing the Press Release

    The structure of a press release typically includes a header, body, and boilerplate. The header should contain your business name, contact information, and headline. The body is where the main story of your press release goes, and the boilerplate at the end provides a brief overview of your business. 3 fill-in-the-blank templates and 14 grand opening press release examples are included below to make writing yours easier!

  3. Add Boilerplate Language

    A boilerplate is a concise “About” section at the bottom of your press release, around 100 words, offering more context about your business. It should include background information and operating details like location and hours.

  4. Distribute Your Press Release

    After writing the press release, distribute it to media outlets and journalists. This step is crucial for gaining media coverage and potentially getting your story featured in local news. Click here to learn more about eReleases’ press release distribution service.

Examples of Grand Opening Press Release Templates

Life’s so much easier when you just have a fill-in-the-blank template, so here are three sample grand opening press release templates you can use.

Template 1: Standard Grand Opening Press Release

[Attention-Grabbing Headline About Your Grand Opening]
[City, State, Release Date] – [Your Company Name], a [brief description of your business], is excited to announce the grand opening of its [new location/first store/etc.] at [address]. The event will take place on June 2024., starting at [time].The grand opening will feature [special promotions/events, such as discounts, guest appearances, free samples, etc.]. [Provide more details about the event, special guests, and any other attractions.]”[Insert a quote from a company representative about the new opening, what it means for the company and the community]”, said [Name, Position].

[Insert a brief paragraph about your company, its history, what it offers, and its significance in the industry/market.]

Join us at [address] to celebrate this significant milestone. For more information, please contact [Media Contact Name] at [Phone Number] or [Email].

About [Your Company Name]
[Two to three sentences about what your business does, including your mission statement and any significant partners.]

Media Contact:
[Media Contact Name]
[Phone Number]
[Email Address]

Template 2: Community-Focused Grand Opening Press Release

[Headline Highlighting Community Impact of Your Grand Opening]
[City, State, Release Date] – [Your Company Name] is proud to announce the opening of its newest [type of business] in [location], scheduled for June 2024. at [time]. This event marks a significant commitment to the [city/area] community.The opening day will include [community-focused activities, local partnerships, etc.], highlighting our dedication to [local community/charitable cause].”[Quote about the company’s vision for community involvement and expectations from the new location]”, stated [Name, Position in the Company].

[Insert information about the company’s background, its role in the community, and any notable achievements or contributions.]

We warmly invite the residents of [city/area] to join us at [address] for the grand opening. For more details, contact [Media Contact Name].

About [Your Company Name]
[A brief introduction to your company, focusing on community values and goals.]

Media Contact:
[Media Contact Name]
[Phone Number]
[Email Address]

Template 3: Innovative/Unique Feature Grand Opening Press Release

[Headline Emphasizing the Unique Aspect of Your Grand Opening]
[City, State, Release Date] – The much-anticipated grand opening of [Your Company Name] is set for June 2024. at our new location in [address], starting at [time]. Our newest [type of business] introduces an innovative [product/service] to the [industry/market].The grand opening event will showcase [unique features or services offered], a first in the [specific field/area]. [Detail these unique aspects and how they benefit customers or the industry.]”[Quote from a key figure in the company about the innovation and its impact on customers and the market]”, commented [Name, Title].

[Additional information about the company, its mission, and the new features or services it’s introducing.]

We look forward to welcoming guests to our state-of-the-art [business type] at [address]. For further inquiries, please reach out to [Media Contact Name].

About [Your Company Name]
[A brief description focusing on innovation and the unique value proposition of your business.]

Media Contact:
[Media Contact Name]
[Phone Number]
[Email Address]

A grand opening press release should clearly communicate the who, what, when, where, and why of your event, targeting the appropriate audience and following the standard format to maximize the chances of media coverage and public interest.

Press Release Examples Across Several Industries

And, just because I know you’ll appreciate them, here are another 15+ great press release examples for situations you may encounter.

Sending Press Releases Yourself

Additional Press Release Examples

Finally, here are some tips and training to help you write an amazing press release:

Additional Press Release Resources

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