PR Fuel: Press Release News, Resources & Public Relations Tips - Page 22 of 91

Below are some thoughts on employees, and the “boring” work of creating a business that succeeds with both engaged customers and employees – enjoy! Read More

Make Every Day Feel Like Customer Appreciation Day

Often the “Customer Appreciation Day/Week/Month” can come across as a corny way to get people inside your store to buy more stuff. If done right, though, even if they think that’s what you’re doing, they’ll still feel like you’re not taking them for granted. They feel special whether they want to or not.  Read More

Don’t Take Your Customers For Granted
When a business owner first starts out, you treasure each and every customer. Heck, each and every transaction is like a small miracle to you, as that money is like your life’s blood. Read More

Boring old email – like the press release, many pundits have declared it dead…I beg to differ! It is true that other modes of communication, like texting, instant messaging, Twitter, etc., have proliferated. And it’s true that email “open rates” have declined.

But Read More

In this modern world where change seems to be ever-accelerating, it is very easy to be distracted by some new PR technique or fad. While it’s vital to keep up with the times, don’t allow yourself to be overly distracted by any practice that is not backed up by common sense communication principles.  Below is some timeless PR advice that meets that standard: Read More

I’ve written about press release errors to avoid – below are more PR failures that are all too common: Read More

I’ve maintained for years that most press releases simply go nowhere, but this fate is completely avoidable. Below you can review the main reasons press releases fail, some horror-show headlines, and a great example of a headline makeover! Read More

Yes, you can greatly improve your press releases, it’s simple to get more media coverage and engagement. I didn’t say easy, it surely takes work and focus. But the basic principles of great PR are simple, because they’re based on common sense. Here are some great tips, thoughts about bosses and clients, and even the challenge of a one-sentence release: Read More

Press Releases for SEO

Can writing and distributing a press release improve your SEO?

Yes it can, but only if you write it correctly and don’t try to use it to game the SEO results.

Here are the key mistakes that people are using when they are trying to use press releases for SEO:

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Want to get journalists inquiries and responses with your press release? You should do the following:

• Plan the release with Read More