PR Fuel: Press Release News, Resources & Public Relations Tips - Page 84 of 91

Are Press Releases Considered Spam?

February 19 2009

A PR Fuel reader writes: “With the CAN-SPAM Act in place, does a massive press release email blast to the media constitute spam? Read More

Using a Newswire Service to Distribute a Press Release

February 17 2009

So you have a fine press release written, but you don’t know quite what to do with it. You decide to blast an email to your best contacts. You get no response. You pitch some people over the phone, but they’re not interested. So it’s time to go to the newswire or wire. Read More

Press Release Tips: Hook Editors with Strong Openings

February 16 2009

If you want your press release to get an editor’s attention, you need to get to the point as quickly as possible. Dozens of press releases stream into a newsroom every day. Most of them end up in the trash because an editor simply didn’t have time to read through the whole release to grasp the writer’s point. Read More

Happy Thanks-Valentine’s Day

February 13 2009

Mickie Kennedy here. I want to thank my customers this Valentine’s Day for helping make eReleases what it is today. Read More

How Public Relations Can Shape Corporate Culture

February 12 2009

Localized cultures often evolve at companies, for better or worse. Most former Enron and WorldCom employees I’ve spoken with say that the corporate cultures at both companies bred the behavior that ultimately resulted in far-reaching scandals. Read More

Research 101 – Search Engines

February 11 2009

Some time ago, I wrote a column about how to conduct public relations research online and why it’s important to do so. Looking back on that column, I see that I was blinded by Google. In retrospect, I did not provide good advice to my readers. Read More

Six Months of Public Relations Lessons

February 10 2009

Looking back on the past six months, I’ve come to the conclusion that I’ve learned more about public relations during the time than any other period in my professional life. Here are ten things I’ve learned about public relations in the last half of the year. Read More

Crafting a Hospitable PR Strategy in the Hospitality Industry

February 09 2009

In desperate need of a break recently, I decided to check out of my Brooklyn home office and into a Manhattan hotel for a few nights of relaxation. Putting my research skills to work, I spent over a week trying to select the perfect hotel. There were amenities to consider, a location to decide on, and of course, I wanted to find a room within a certain budget. Read More

Careful What You Say – That Interview Could Backfire

February 06 2009

I’m one of those strange people who doesn’t have cable or satellite television. One of the nice things about the radio I have is that I’m able to listen to a simulcast of financial news network CNBC, and an added benefit of having no picture is that I get to really concentrate on what’s being said by the interviewees. Read More

The Importance of Consistent Style Guides for Your Web Site

February 05 2009

Design consistency is a must in print communications. But consistent style guides for web sites are as important as they are for an organization’s print publications and advertising materials. In addition to assuring grammatical and syntactical consistency for your web site’s text-based information, web style guides should include rules on technical aspects of the medium that affect usability and visitor satisfaction. Here are some things to consider when trying to develop a web style guide. Read More