PR Fuel: Press Release News, Resources & Public Relations Tips - Page 79 of 102

Blog Commenting for PR: Dos and Don’ts

July 12 2010

blog-bannerBlog commenting can be an effective PR and marketing technique that offers a wide range of benefits when done properly. Effective blog commenting can help you:… Read more

Break Free from the Basic Press Release Template

June 24 2010

Have you noticed how at least 90% of press releases are pretty much the exact same? Sure, the company name is different and the buzzwords might vary, but overall, nearly every press release reads the exact same. They’re written in the same style, and there’s really nothing that makes one stan… Read more

From “Advertorial” to “Wire Service”: PR Terminology Explained

June 17 2010

LettersIf you didn’t cut your teeth in the world of public relations, talking to another PR professional can be like trying to decipher an ancient language.  Study up on this glossary of some of the more obscure PR terms and you’ll be speaking in code with your PR colleagues in no time.… Read more

How to Prepare for Your Television Appearance

June 16 2010

Microphones At Press ConferenceA strange thing happened during the 1960 presidential debates between candidates John F. Kennedy and Richard Nixon. People who saw the debates on TV thought that the young and handsome Kennedy won, while people who heard the same debates on the radio thought that Nixon had won. Why? … Read more

Is PPC a Good Option for Crisis Management?

June 11 2010

clickOver the past 6 months or so, we’ve been privy to 2 of the biggest PR nightmares you can imagine. At the beginning of the year, Toyota was sweating under the spotlight as malfunctioning gas pedals in their vehicles led to several serious auto crashes. The story just kept getting worse and worse, and To… Read more

The Problem with Press Release Quotes

June 09 2010

Ask AI for a short summary of this article

Most press releases suck. quotesThey’re boring, self-indulgent, and written according to the same template everyone else uses for their press releases. One of the most annoying things about the press release template is the boring, lifeless executive quotes i… Read more

A Closer Look at Embargoed Press Releases: What You Should Know Before Using Them

June 08 2010

What is an Embargoed Press Release?

calendarAn embargoed press release is a news announcement or statement that is distributed to media outlets in advance of its intended publication date, with the understanding that the information should not be made public until a specified time.

Key points about embargoed p… Read more

What’s the Goal of Your Press Release?

June 03 2010

Why Issue Press Releases?

soccer_goalAny time you send out a press release, you should have a specific goal you’re working toward. If you don’t have goals, your press release distribution will be aimless and ineffective, and you’ll never be able to effectively measure your results because you h… Read more

Best Press Release Angles: How to Find the Perfect Story Angle for Maximum Media Coverage

June 01 2010

Ask AI for a short summary of this article

Press Release Angles

Protractor with clipping pathFinding the right press release angle is the difference between your story landing on a journalist’s desk or in their trash folder. A compelling story angle transforms ordinary company news into newsworthy content that reporters act… Read more

Press Release Target Audiences: Complete Guide to Audience Targeting

May 28 2010

The Target Audience for Your Press Releases

Searching for a Niche Group - Magnifying GlassUnderstanding your press release’s target audience is the foundation of successful media outreach. Whether you’re announcing a product launch, sharing company news, or managing a crisis, knowing exactly who should receive your message determines … Read more