Did you know that the average B2C business spends around fifteen percent of its budget on advertising? The advertising field is becoming more competitive. To gain an edge, businesses are willing to spend more on advertising. While advertising works,... Read More
When you see overnight business success, it’s tempting to believe there must be some secret. Why do some companies thrive when so many others fail? Perhaps there is no secret, only clever marketing techniques. PR is one such savvy (if not... Read More
Are you a small business owner that wants to create buzz, spread the word and get people hyped up about your business and the services you offer?
If so, then here is some good news! Just because you own a small business doesn’t mean you can’t create some big waves in the public relations world.
Utilizing public relations is a great way for your business to become more well-known in your community, boost your sales, and create better relationships with your current and future customers.
Would you like to learn more about great PR tips and techniques you can implement for your small business? If so, then keep reading! This guide will tell you all there is to know about how you can achieve small business success through these PR tricks. Read More
Whether you’re launching your business, distributing a new product, or putting on an event of some kind, you could benefit mightily from issuing a press release. Press releases not only inform the public as to your company’s current actions but they also provide you with the opportunity to foster your company’s public image.
Writing press releases can become tedious after your hundredth time which can result in bad writing. It’s always good to reevaluate your writing process now and then so things stay fresh. Did you know that millennials are 247% more likely to be... Read More
Did you know that about 7.5 million blog posts go up on the web each day? As a business striving for growth, building an online presence is essential. You need to post blogs about your products and services on the website to generate more profit.... Read More
If you’re feeling stumped about how to write a decent press release boilerplate, you’ve come to the right place, friend. Gather around as I share with you the wisdom and know-how to make your company and your events stand out. Plus, I’m... Read More
Approximately 25% of businesses publish at least 10 press releases each year. While some of these may be about relatively minor news, some can be critical stories you need to get out. One possible way to ensure you get your news out when and how you... Read More
Did you know that, according to Hubspot, when you use CTAs as anchor text in blogs, you can potentially increase your conversion rates by up to 121%? That’s not the only thing that CTAs are good for, however, as they’re a crucial component of... Read More
Did you know that about 88% of PR specialists are relying on a new strategy that may shape the future? This new press release strategy is called ‘digital storytelling.’ However, does your business need a press release? Writing a press... Read More