Sending Press Releases: How Does It Work?
Do you have a product launch or an upcoming newsworthy event on which you want to get media attention? One of the best ways to secure coverage from relevant media is by sending a press release. By framing your news story in a captivating way, you’ll gain media attention and, hopefully, get journalists to post an article about it. Read More
Press Release Sample: What Should a Press Release Look Like?
Major press release distribution sites release nearly 1,000 press releases a day. During busy news cycles, this number can skyrocket even more. Because there are so many press releases knocking on journalists’ doors every day it’s important that you make your press release stand out and be impactful. Read More
How Often Should You Send a Press Release?
As an industry tycoon, business owner, or member of the media it’s important to know a way to get a journalist’s attention and get your brand recognized. Although you may not always have cutting-edge news, it’s important to constantly be building a rapport with journalists. This means that when your releases hit their inbox your name is familiar. Read More
How Does a Business Press Release Differ From Advertising?
Branding is an essential part of a business, with 77 percent of marketers stating that it’s a critical factor in future growth. Every enterprise needs to create a brand around which business advertisements will revolve. Read More
8 Factors to Consider Adding When Creating Press Release Headlines
If you’re trying to write press release headlines, you know it’s a cutthroat world out there! For small businesses, there is so much competition that all of your content needs to be top-notch. Read More
How Long Should a Press Release Be? The Ultimate Guide
Release the beast. More than 270,000 Americans work as public relations specialists. One of their main jobs is to write press releases.
Yet thousands of others have written releases for their companies and non-profits. When you are writing a press release, you have to write one that stands out from the rest. But that isn’t always easy.
What Are the Different Types of Press Releases?
There are many different types of press releases, and industries are relearning what appeals to the public. Last year, the infectious disease industry reported a more than 3,000 percent increase in press releases. Read More
11 Tips for Choosing a Press Release Newswire
How much more revenue could your business generate from the exposure to millions of potential customers? Read More
11 Benefits of Publishing a Press Release
Are you wondering whether or not it makes sense to publish a press release? In short, the answer is a definitive “yes.” No matter how great your products or services are, you need a way to inform consumers about them. That’s where a press release comes into the equation. Press releases are worth the time and effort no matter what industry you’re operating in. Still not sure? Keep on reading to see 11 benefits of publishing a press release. Read More
11 Tips for Writing a Business Press Release
Journalists receive thousands of press releases every day. You may wonder if a business press release is still relevant in the digital age. The truth is, a considerable percentage of journalists look at press releases each day to get inspiration for their articles. The evolvement of the press release over the years means it is still relevant in the online landscape. Read More