PR Fuel: Press Release News, Resources & Public Relations Tips - Page 3 of 78

What Is the Optimal Press Release Length?

January 10 2021
press release length

Any press is good press. It’s just hard to get any press to begin with. A press release is an essential tool for any business. Yet few press releases catch the attention of journalists. It’s not enough to send your press release to everyone on your contact list. You need to write a strong release. One important skill you need to know is writing a good length of a press release. 

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How to Write an Eye-Catching Press Release Headline

January 06 2021
press release headline

A press release is a public relations strategy that involves writing a brief communication about your business activities and sharing it with the media. There are hundreds of press releases released daily. But most of them don’t get picked up by the media and very few are read by the intended audience. 

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How Much Does a Typical Press Release Cost?

December 29 2020
press release cost

Even though we are in the Internet age, it doesn’t mean that press releases are no longer necessary in a marketing plan. In fact, in 2019, 37,748 press releases were sent out, and 60% of them were via a wire service. 

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How to Write a Great Company Boilerplate for Your Press Releases

December 25 2020
company boilerplate

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. While the vast majority of the public might blow right past it without thinking twice, every word matters to how you are ultimately perceived.

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7 Last Minute Things to Confirm Before Your Press Release Submission

December 22 2020
press release submission

If you’re not a detail-oriented person, then wading through the tiny details of a press release can be hard. Often with a long project and multiple drafts, you don’t want to read through it again. Yet with any press release submission, it’s vital for the document to be free from errors. Use this 7-item checklist to help rid your press release of easy-to-miss problems before distribution.

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What Is the Best Time to Send a Press Release?

December 21 2020
best time to send a press release

Press releases have been around for decades and they are still one of the best methods of providing people with news and information. A press release can garner the attention of the press, bloggers, and other entities to help promote your product, service, or business.

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The Most Common Press Release Mistakes (and How to Fix Them)

December 17 2020
press release mistakes

Press releases have many benefits, including offering the opportunity for your company to control your story, improve your SEO, give your social media boost, and display your expertise.

Press releases are an excellent tool for both your marketing and public relations.

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8 Easy SEO Tricks to Improve Your Press Releases

December 14 2020
seo tricks

Press releases are the backbone of your marketing efforts. They’re your first chance to showcase your company’s services or products to your intended audience- it’s imperative that you get it right. The key to building an effective press release strategy is promoting high-quality content using search engine optimization (SEO) tips and tricks. However, knowing how to implement SEO tricks online is not always intuitive. 

These eight SEO tricks are geared towards helping you create your ideal press release while helping you rank higher on Google. Read More

8 Ways to Ensure Your Press Releases Receive Media Coverage

December 10 2020
media coverage

Did you know most newspapers publish upwards of 200 articles a day? Some of the heaviest hitters are publishing more than 1,000 pieces of content on a daily basis.

That means there are a lot of journalists who are hungry for content. So why does it sometimes feel so difficult to get media coverage for your press releases? Read More

Promote Your Event! 10 Tips to Attract Media Coverage With an Event Press Release

December 06 2020
event press release

Okay—your big event is right around the corner. 

Every least detail has been planned, everything’s ready to go, and you know it’s going to be incredible. Now it’s just a matter of promoting it.  Read More