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January 16, 2012
10 Social Media Predictions for 2012

It’s no secret that social media is more important to business (not to mention everyday life) than ever before. But can it continue to grow and morph or will it eventually get pushed to the side in favor of the next big thing? Here are our top ten predictions for social media in 2012. (Read more…)
October 6, 2011
5 Ways to Make Sure Your Press Releases Get Found

In ye olden days, press releases were only sent directly to reporters, and if the reporters weren’t interested in your press release, they would never share it with the public and it would never see the light of day. That was it. You had to accept rejection and try, try again. (Read more…)
October 5, 2011
How to Monitor the Web for Brand Mentions

Online reputation management is essential. Almost everyone is involved in social media these days. Your customers are all over Facebook, Twitter, blogs, review websites, message boards…you name it. And in some cases, they might be talking about your company. (Read more…)
September 21, 2011
What Can You Do With the Company Follow Feature on LinkedIn

As the premiere business based social networking website, LinkedIn has embraced some new advances over the years. Recently, they unveiled the Company Follow feature, which lets you stay in the loop with your favorite businesses. (Read more…)
July 28, 2011
5 Tips for Involving Your Employees in Your PR Efforts

Public Relations doesn’t have to be a solo effort. In fact, your entire company can be involved, including the secretary and everyone in the mail room! It just takes a little ingenuity and employees willing to help out. (Read more…)
July 18, 2011
Networking Tips for Introverts

Is it possible for an introvert to be a good networker? Absolutely. While extroverted people might have an easier time meeting up with strangers, introverts aren’t without their own set of skills that come in handy when networking. (Read more…)
July 5, 2011
Top Tips for Connecting with Online Influencers

You’ve undoubtedly heard the saying, “It’s not what you know, it’s who you know that matters.” And that’s mostly true. You simply cannot overstate the importance of networking for marketing and PR purposes. And with the skyrocketing popularity of social networking, it’s more important than ever before to build valuable connections with influencers in your niche. (Read more…)
January 11, 2011
What Does Geo-location Mean for PR?

What does geo-location mean for PR? Lots! But first… (Read more…)
November 16, 2010
20 Signs You Are a Spammer

1. You think the CAN-SPAM Act doesn’t apply to you. Not sure if you’re in compliance? Read the CAN-SPAM Act here. (Read more…)
September 30, 2010
20 Ways to Get More Quality Website Traffic

A website that doesn’t get traffic is a useless as a chocolate teapot. Without traffic, you won’t get any leads or make any sales online. It’s as simple as that. Of course, not all traffic is the same, and just any old traffic won’t do. What you need to focus on is driving quality traffic and getting visitors who are truly interested in your products and services. (Read more…)

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