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February 10, 2012
Why Isn’t Anyone Talking About My Company?
In this age of social media, we have more ways to reach out to customers than ever before. And if you’re trying your hand at one or more of these social media networks, you may find yourself quickly growing frustrated. Why? Because no one seems to be talking about you. (Read more…)
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February 9, 2012
How to Handle Bad Press on a Blog
No matter how careful you are…no matter how much you go out of your way to make your customers happy … eventually you’re going to fall across someone who simply does not like your company. This happens for a variety of reasons – some avoidable and some not. (Read more…)
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February 8, 2012
Tips for Better Transitions in Your Writing
If you aren’t a professional press release writer, then you may find that composing your releases doesn’t exactly come naturally. In fact, getting all the facts down on paper may leave you with a repetitive list that has you stretching and yawning halfway through. So the question is: how do you keep your news release from sounding repetitive? (Read more…)
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February 7, 2012
12 Ways to Grow Your Blog in 2012
2012 is the year your business blog flourishes. Or at least, that’s what’d you like, right? Well, we’re here to help. Here are 12 ways to help your blog grow like never before in the New Year. (Read more…)
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February 6, 2012
Getting Ready for Business Spring Cleaning
The winter chill is soon to melt into the warm breezes of spring, which means it’s almost time to start spring cleaning duties! But spring cleaning isn’t just good for your house and family, it’s also a great practice for your business. (Read more…)
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February 3, 2012
How to Not Get Screwed When Hiring a Freelance Writer
We’ve discussed the positives associated with hiring a freelance writer. The right person can handle not only your press release writing, but all your content needs — from blogging to brochures and more. (Read more…)
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February 2, 2012
The 4 Grammatical Rules You Can Break in Blogging
One of the biggest mistakes new bloggers make involves the style in which they write their posts. What usually happens is a new blogger will write the way they were taught in high school English class – formal and in third person. However, what these new bloggers fail to realize is that blogging is not about being formal. (Read more…)
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February 1, 2012
5 Ways You’re Sabotaging Your Own PR Efforts
Putting out press releases is a good way to get product coverage – no doubt about it. However, it’s something that has to be done correctly or else you may as well not do it at all. Here are some ways you could be sabotaging your PR efforts: (Read more…)
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January 31, 2012
How to Deal with Comment Trolls on Your Blog
The beauty of running a blog is the interaction you can create with your readers and subsequently your customer base. It’s a way to connect and converse with people you would otherwise never hear from. And as you can imagine, the benefits are numerous. (Read more…)
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January 30, 2012
7 Common Proofreading Mistakes in Press Releases
It may look easy, but it’s not. Crafting that perfect press release can take hours. Now imagine this: you spend hours and you finally have it worded exactly the way you want it. You send it off and cross your fingers hoping to get some good coverage. (Read more…)