If you’ve been reading this blog for any time at all, you know I’m a big fan of guest blogging. Not only do I think guest blogging is a good way to get your name out there and improve your search engine rankings, but I’m also a firm believer in allowing guest posts on your blog.
By accepting guest posts on your blog, you:
While accepting guest posts does offer a wide range of benefits, there are some times that rejecting guest posts is a good idea. Remember, all posts you host on your blog have an effect on your brand. If you accept low quality guest posts, it will reflect poorly on your brand, and it will drive readers away, killing your blog.
When should you reject a guest post? If the guest post…
The simplest way to avoid most of these problems is to publish a set of guidelines for guest bloggers on your website. You can let interested guest authors know what the minimum word count is, how many links they’re allowed, what type of content you’re looking for, etc.
If you still get poor quality guest posts, you have to reject them. How you go about this is up to you. You can explain why the guest post didn’t meet your guidelines. And you could even offer the author the opportunity to try to correct the post and resubmit it. Just try to stay polite and professional.
Have you ever rejected a guest post on your blog? Why and how did you do it?
This article is written by Mickie Kennedy, founder of eReleases (http://www.ereleases.com), the online leader in affordable press release distribution. Grab three free ebooks, including the Big Press Release Book and Twitter Tactics, here: http://www.ereleases.com/insider/freebooks.html