PR Fuel: Press Release News, Resources & Public Relations Tips - Page 6 of 91

Statistics reveal that branding consistency can raise a small business’s revenue by 20%. In fact, 85% of organizations have their brand guidelines readily available. If you want to grow your business, you need to build a brand. Building a brand is... Read More

In December of 2022, Southwest Airlines shut down nearly 100% of flights, leaving customers angry and confused. This company damaged its reputation within one day and lost many long-term customers. There are many contributing components to a... Read More

Did you know that over 80% of consumers say they trust recommendations from journalists more than advertising? That’s just one reason why a strong PR campaign is essential for any business that wants to build credibility and attract... Read More

Did you know that a well-crafted press release can generate up to 10 times more media coverage than traditional advertising? That’s just one reason why savvy businesses turn to professional press release writing services to get their message... Read More

In late February of 2022, an ad for Applebee’s with a twerking cowboy played alongside a CNN news coverage of the Ukraine/Russia war. Netizens were outraged by the juxtaposition and took to Twitter to complain. A clip of the mistake racked up... Read More

Press releases are an effective way to get the news out about your business. However, sending your release to the right people is an important part of the process. 42% of people find it challenging to get their messages to the correct... Read More

Are you struggling to figure out how to improve your small business branding? Don’t worry, because you aren’t alone. More than half of marketers (61%) say they struggle to generate leads. Running a business isn’t easy. It can take... Read More

No matter what products or services you sell, your business’s reputation matters. Good or bad PR can affect how potential customers see your brand. That’s why it’s so important to manage a bad PR crisis in a sensible way. Even... Read More

A major source of customers’ willingness to pay more for a product depends on brand awareness. Nearly half of Americans recently polled said they would pay more for a product made by a trusted brand. Is your company looking for effective ways... Read More

Developing a comprehensive digital marketing strategy is key to the success of your business. Unfortunately, 37% of companies don’t have a digital marketing strategy in place. A digital marketing strategy can encompass multiple initiatives, such... Read More