5 Reasons You Might Need to Issue a Press Release

Does your business need to attract media attention, quickly?

Media coverage is one of the best possible ways to increase sales and get noticed, but how do you increase your media coverage?… Read more

What Is a Newswire Service and How Is It Used?

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Do you know what a newswire service is? Well, most people don’t, and in the case that you are one of those people, you’re in the right place.

In this article, we will cover how a newswire relates to press release distribution, the benefits, and costs. 

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A Guide to Online Press Releases: Everything You Need to Know

Communication is a skill that you can never be complacent with if you’re trying to grow your brand. 

In the age of social media, you might not have ever considered just how valuable something like an online press release can be. There are lots of benefits… Read more

How to Choose the Best Press Release Writing Service for Your Specific Needs

Do you want a way to build the authority of your brand by forming relationships with journalists… Read more

The Ultimate Guide on How to Distribute a Press Release

Press releases are the secret to grabbing the media’s attention. These are short, compelling statements that highlight something newsworthy to get a journalist to reach out for more details. … Read more

What Is the Purpose of a Press Release? What Exactly Is It?

Do you want to improve the public relations of your company while also drumming up excitement and interest? Although social media and online ad targeting have taken up most marketing budgets, press releases still … Read more

Employees – Hiring, Training, Leading – is this Boring Or…?

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Below are some thoughts on employees, and the “boring” work of creating a business that succeeds with both engaged customers and employees – enjoy!

Hiring the Right Customer Service Agents to Represent Your Brand

Your customer service agent… Read more

More About Customers – Love On ‘Em, Talk To ‘Em

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Make Every Day Feel Like Customer Appreciation Day

Often the “Customer Appreciation Day/Week/Month” can come across as a corny way to get people inside your store to buy more stuff. If done right, though, even if they think that’s what you’re doing, they’ll still f… Read more

Customer Love, Customer Hate, and PR

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Don’t Take Your Customers For Granted
When a business owner first starts out, you treasure each and every customer. Heck, each and every transaction is like a small miracle to you, as that money is like your life’s blood.

Somewhere along the way, though, something c… Read more

Email – Forgotten Communication Powerhouse

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Boring old email – like the press release, many pundits have declared it dead…I beg to differ! It is true that other modes of communication, like texting, instant messaging, Twitter, etc., have proliferated. And it’s true that email “o… Read more