PR Fuel – Public Relations News & PR Tips

March 29, 2012
10 Tips for Building Relationships with Journalists through Twitter

Journalists…you need to know them. After all, they hold the key to a world of free exposure. Get in good with the right ones and you’ll suddenly find your press releases being read and your stories being broadcast for the world to see and hear. (Read more…)
March 28, 2012
Haters Gonna Hate: How to Let It Go

There’s always somebody. No matter how well you think you’re doing, there’s always the one person who comes onto your Facebook page or sends you an email telling you just how much you suck. Everything you’ve done up to this point in your life is wrong and your business will close its doors in a matter of hours…at least, according to them. (Read more…)
March 27, 2012
Why Embargoes Are Dangerous in the Age of Social Media

There used to be a time when you could get away with a news embargo on a major story. Companies would do anything in their power to hide a big event or development in order to control the flow of information. This would inevitably lead to big announcements that would make the information seem larger than life. (Read more…)
March 26, 2012
5 Reasons People Hate PR Pros

Public relations professionals get a bad rap. It seems like I can hardly go a day without coming across a blog post criticizing PR people in one way or another. But why the hate? Are PR pros really these despicable, glorified car salesmen that others try to make them out to be? Or have people developed an unfair stereotype over the last century? (Read more…)
March 23, 2012
3 Widely Accepted Blogging Tips That We May Need To Rethink

You never have to look far to find blogging tips. Almost every day, someone is publishing a new post with tips for new and experienced bloggers alike. And like everything else, there’s some good advice and lots of bad advice. There are also lots of tips that seemingly everyone agrees upon. Many of these tips are no longer even viewed as such; instead, they’re almost considered rules for successful blogging. (Read more…)
March 22, 2012
5 Reasons You Should Always Follow Up On Your Pitches

Some media members have PR people believing they live by the motto: “Don’t call us, we’ll call you.” That’s why you might think that when you don’t get a response on that press release you sent out it must mean that no one is interested. Maybe that is the case, but maybe it’s not. The only way to know for sure is to follow up on your pitches. (Read more…)
March 21, 2012
Telling the World Your Big News

When you’re pumped about a major announcement, it always feels like you can’t get the news out fast enough. After all, you’re excited about it, why shouldn’t everyone else? (Read more…)
March 20, 2012
3 Ways to Get Media Coverage without Writing a Press Release

When you want media coverage, what do you do? You probably write a press release, send it out to a carefully culled list of reporters, and follow up with these reporters in hopes of getting your story covered in at least some of your target publications. While this is a popular way to score coverage, it is just one way to go about getting media coverage. It’s not the only way, however. (Read more…)
March 19, 2012
The Pros and Cons of Giving An Exclusive

Exclusive! The very word can send waves of excitement through the most hard-nosed reporter. Something about getting a scoop nobody else has, knowing something nobody else knows, possibly before it blows up and you can claim you were there FIRST – what a rush. (Read more…)
March 16, 2012
When to Talk, When to Listen

Customer interaction on social media is a funny thing, and not just because of how open it is. One of the toughest things you have to decide is when to talk and when to stop and just listen to what others are saying. (Read more…)

« Previous Page

10 Tips for Building Relationships with Journalists through Twitter

Haters Gonna Hate: How to Let It Go

Why Embargoes Are Dangerous in the Age of Social Media

5 Reasons People Hate PR Pros

3 Widely Accepted Blogging Tips That We May Need To Rethink

5 Reasons You Should Always Follow Up On Your Pitches

Telling the World Your Big News

3 Ways to Get Media Coverage without Writing a Press Release

The Pros and Cons of Giving An Exclusive

When to Talk, When to Listen

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