One of the biggest mistakes new bloggers make involves the style in which they write their posts. What usually happens is a new blogger will write the way they were taught in high school English class – formal and in third person. However, what these new bloggers fail to realize is that blogging is not about being formal.
It’s about being conversational.
When you blog, you should be speaking directly to the reader. And that means writing like you’d speak. Sure you don’t want to sound like an uneducated fool, but you also don’t want to sound like each blog entry is a research paper.
With that in mind, here are a few grammar rules that it’s okay to break when you’re blogging.
Sure your high school English teacher won’t like you messing with her grammar rules, but consider this: is she your target audience?
This article is written by Mickie Kennedy, founder of eReleases (https://www.ereleases.com), the online leader in affordable press release distribution. Grab your free 160-page copy of the Big Press Release Book – Press Releases for Every Occasion and Industry here: https://www.ereleases.com/free-offer/big-press-release-samples-book/
I think the extent to which we use conversational English depends on the subject. A blog about performance management that is targeting c-level executives probably should be written more formally, while still taking advantage of the four rule-breakers Mickey talks about. If you are blogging about, say, a day in the life of a personal clothes shopper for a rock star, it’s almost imperative to let the “gonna’s” and “dunno’s” fly.
Well, alrighty then! I think maybe I’m just gonna do it!
Then again, Ms Perfect gets squeamish, so maybe not. Depends on if my Inner Rebel wins out.
These four “rules you can break in blogging” are perfectly acceptable in virtually ALL writing. I’ve been breaking them daily since I started working as a writer more than 30 years ago.
And my work has appeared in magazines that run the gamut from Woman’s World to Barron’s.
Yay for rule breaking!!!
OK, I’m going to push the limits here: is it ok to say “gonna”, “dunno” or “cos” to name a few I do in the privacy of my own emails?