8 Characteristics of a Successful Press Release

 

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Press Release Writing?

Should press releases be part of your marketing strategy, even as a small, up-and-coming business? The short answer is, absolutely. Writing press releases is a great way to pique the interest of local media agencies and journalists … Read more

When is the Best Day and Time to Send a Press Release?

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The Best Time to Send a Press Release

send a press releaseThe best time to send a press release can vary depending on several factors, but here are some good rules of thumb:

  1. Between 8 AM and 10 AM, is best. This timing allows journalists to see your release early in their workday. In our test
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How to Choose a Press Release Topic for Small Businesses

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Why The Right Press Release Topics are Important for Small Businesses

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About 65% of journalists believe audience metrics have changed how they evaluate news stories. If you want journalists to pick up your press releases, they need to stand out. Choosing the right … Read more

Where to Send a Press Release

where to send a press release

Nearly 80% of content marketers incorporate press releases into their content marketing strategies. Press releases can help you reach a broad audience of potential customers. You can boost brand awareness, highlight your value, and draw in leads.… Read more

10 Benefits of Distributing Digital Press Releases for Your Businesses

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Digital Press Releases

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Are you struggling to reach your target audience? Without a strong digital marketing strategy, it’s difficult to stand out from the crowd. With digital press releases, you can generate awareness and increase your online exposure.… Read more

12 Benefits of Press Coverage for Your Business

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Why Press Coverage Is Important for Your Business

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Press coverage remains one of the most powerful ways to boost your business’s credibility, reach, and bottom line in 2025 and beyond.

While paid advertising and social media marketing dominate many market… Read more

5 Tips on Creating Social Media Press Releases

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Tips for Social Media Press Releases

Are you wondering how you can make your press releases work on social media? Creating a social media press release, in addition to your normal press release, is a great way to make the most of your press releases by sharing them with a wide audience online. 

If you want to b… Read more

8 Tips on Creating an Online Press Release for Small Businesses

online press release

Are you a small business, organization, or individual seeking to boost your visibility and credibility?

You’ve probably experimented with many marketing mediums already. Perhaps it’s not bringing you the attention, clients, and revenue you deserve? Have you considered distribu… Read more

8 Factors to Consider When Hiring a Press Release Distribution Service

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What Is a Press Release Distribution Service?

press release serviceA press release distribution service helps organizations spread their news announcements to journalists, media outlets, websites, and other relevant audiences. These services act as intermediaries, taking a pr… Read more

Press Releases and SEO: What Are the Links Between the Two?

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Do you need to boost your SEO as well as your brand’s authority at the same time? It may be time to consider press releases. Although press releases may seem like they have nothing to do with online marketing, they actually have more overlap than you initially realize.… Read more