How to Send a Press Release and Why They Still Matter in 2026
Do you want your business to gain more publicity in your local area or online? Do you have an upcoming event or product release that you want to garner excitement for? Then it may be time for you to write a press release.
In 1906, Ivy Lee wrote the first press release by describing a trainwreck for his client, th… Read more
A Guide to the Proper Press Release Format for Events
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Using Events to Promote Your Business
There are few better ways to shine the spotlight on your company than through an event. Getting together influential people in a room and networking offers opportunities like no other.
But don’t let all that event plann… Read more
Media Advisory vs. a Press Release: What’s the Difference?
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The PR industry is anticipated to grow to a worth of $134 billion worldwide by 2027. There’s no denying the power of the press, especially when it comes to press releases.
A press release is a powerful marketing tool capable of making a big impact on your busin… Read more
Press Release vs. News Release vs. Media Alert: What Are the Differences?
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Lots of people have confusion between these three terms, and what each of them do for you, so let’s fix that!
What is a Press Release?
Press Release: A press release is a formal, written communication specifically targeted at members of the news media. It is issued by … Read more
How to Distribute Press Release the Easy Way: A Guide
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Nearly 80% of marketers are adding press releases to their content marketing strategies. Press release distribution can help you reach your target audience. You can boost brand awareness, website traffic, leads, and sales.
How to Distribute a Press Release
Not … Read more
Distribution Press Release: What Are the Benefits?
Nearly 80% of content marketers already incorporate press releases into their content marketing strategies. A press release distribution service can help your content appear on more outlets than ever before. Without press releases, however, you might struggle to reach customers online.
On the fe… Read more
How to Choose Press Releases Distribution Services: A Guide
Over 80% of marketers are actively investing in content marketing. In fact, 60% say content can help generate leads and demand. Content creation is the most outsourced content marketing activity among marketers, too.
Creating and distributing your own press releases can feel stressful and time-con… Read more
4 Press Release Samples for a Product Launch
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Press releases are published, on average, between 500 and 1,000 times per day on newswire services. Most of the time, local and national outlets will simply ignore most of these releases. So, for yours to gain coverage, it needs to tick all the boxes. Writing a grea… Read more
What Can a Press Releases Service Provider Do For Your Business?
Earned media is the most long-lasting and credible media type in digital marketing. One tool that will give you a front foot in the world of earned media is a killer press release.
However, writing a well-crafted press release and ensuring it reaches the relevant media is not easy. You will need a press rele… Read more
What Are Online Press Releases? A Guide
What is an Online Press Release?
An online press release is a digital version of a traditional press release, distributed via the internet. It’s a written communication that reports specific but brief information about an event, circumstance, product launch, or other happening typically rela… Read more