May 25, 2009
The PR Fuel Mailbag: the Cost of Public Relations, Press Release Don’ts, and More

It’s once again time to dip into the PR Fuel mailbag for another batch of reader queries. How much do I charge for public relations services? Can a newswire service refuse to distribute my press release? Come find out the answers to these puzzlers from the world of public relations. (Read more…)
January 20, 2009
Learning from a Century of Press Releases

On October 28, 1906, the Pennsylvania Railroad issued what is believed to be the first press release. The release was the idea of the company’s outside public relations counsel, Ivy Ledbetter Lee, and it revolutionized how companies and organizations delivered information to the public. And modern-day public relations professionals can still learn plenty from the story of that very first press release. (Read more…)

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