4 Press Release Samples for a Product Launch

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press release samplesPress releases are published, on average, between 500 and 1,000 times per day on newswire services. Most of the time, local and national outlets will simply ignore most of these releases. So, for yours to gain coverage, it needs to tick all the boxes. Writing a greaRead more

How To Write an Effective Press Release for Business

press release for businessAccording to research, 63% of journalists prefer news and press releases more than any other type of content. About 44% of them feel that press releases are the most trustworthy source pertaining to brand-related information. It’s evident that press releases are an important part of any marketi… Read more

The Press Release Submission Process Explained

press release submissionAbout 60% of consumers prefer to shop from familiar brands. If consumers don’t know who you are, they won’t trust your business. Instead, you can use press releases to boost brand awareness and recognition. Are you unfamiliar with the press release submission process? Here are the seven st… Read more

When is the Best Day and Time to Send a Press Release?

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The Best Time to Send a Press Release

send a press releaseThe best time to send a press release can vary depending on several factors, but here are some good rules of thumb:

  1. Between 8 AM and 10 AM, is best. This timing allows journalists to see your release early in their workday. In our test
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How to Write a Great Company Boilerplate for Your Press Releases

company boilerplate

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. While the vast majority of the public might blow right past it without thinking twice, every word matters to how you are ultimately perceived.

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What Is the Best Time to Send a Press Release?

best time to send a press release

Press releases have been around for decades and they are still one of the best methods of providing people with news and information. A press release can garner the attention of the press, bloggers, and other entities to help promote your product, service, or business.

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8 Ways to Ensure Your Press Releases Receive Media Coverage

media coverage

Did you know most newspapers publish upwards of 200 articles a day? Some of the heaviest hitters are publishing more than 1,000 pieces of content on a daily basis.

That means there are a lot of journalists who are hungry for content. So why does it sometimes feel so difficult to get media coverage for your pre… Read more

Promote Your Event! 10 Tips to Attract Media Coverage With an Event Press Release

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How to Get Media Coverage for Your Event

event press release

Okay—your big event is right around the corner. 

Every least detail has been planned, everything’s ready to go, and you know it’s going to be incredible. Now it’s just a matter of promoting it. … Read more

10 Public Relations Rules to Always Follow

In an age where information is distributed across the globe in the time it takes to click a button, it’s imperative that you understand and practice public relations. Public relations is the key to developing and maintaining a good front-end appearance and relationship with your clients. … Read more

10 Exceptional Press Release Examples to Model Your Press Release After

Would you want your company news to be released with a booming trumpet fanfare or a lonely whimper on a cymbal? The press release can be the text equivalent of both, turning your company into a household name or resigning it to the also-rans of history. 

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