PR Fuel: Press Release News, Resources & Public Relations Tips - Page 89 of 102

PR Quotes: How Being Controversial, Despite Being Wrong, Attracts Media Coverage

June 16 2009

I follow the television industry. It’s a medium I devote about five minutes a day trying to follow largely by headlines and RSS feeds. Today I saw this headline and had to dig deeper: Big Media Sites Like Hulu “Anti-Consumer, Anti-Media Employees, Anti-America”?

The headline borrow… Read more

Make Room for the Press on Your Website

June 10 2009

media alert vs press releaseIf you’re not archiving press releases on your company’s website, you might be missing out on valuable media coverage. Reporters increasingly rely on the Internet to conduct research on the issues and industries they cover. When they reach your site, it is important that they can quickly a… Read more

The PR Fuel Mailbag: the Cost of Public Relations, Press Release Don’ts, and More

May 25 2009

It’s once again time to dip into the PR Fuel mailbag for another batch of reader queries. How much do I charge for public relations services? Can a newswire service refuse to distribute my press release? Come find out the answers to these puzzlers from the world of public relations.

Question: I recen… Read more

How to Make a Press Release Newsworthy: Creating Content That Gets Published

May 22 2009

Why Creating Newsworthy Press Releases Is Vital

In the competitive world of public relations, no one wants to be the person known for wasting the time of reporters and editors. Yet that’s precisely the reputation many PR professionals develop after sending out countless press releases with litt… Read more

Is a Press Release Your Best Public Relations Bet?

May 22 2009

A press release is undoubtedly important when it comes to drumming up publicity for your business. But should it be the *most* important part of your public relations strategy? A press release may not even be the best way for your company or clients to get publicity for a new product or an important announce… Read more

Can Public Relations Polish a Tarnished Image?

May 21 2009

How do you polish a tarnished image? For celebrities, a tearful interview or two will go a long way to help sway the court of public opinion. But for a company or organization, a tarnished image requires a lot more public relations polish than an appearance on Larry King.

The first step in repairing a company… Read more

Putting Together Your Public Relations Strategy

May 20 2009

new product launch strategySo it’s time to put together a public relations/publicity strategy for your business or organization. The task can seem overwhelming. But if you break the job of public relations planning down into smaller steps, you’ll soon have it together. Here’s one way to put together an effect… Read more

The Strange Relationship Between Public Relations and the Media

May 20 2009

The public relations industry and the media have always enjoyed a curious relationship. Those in the public relations industry will tell you that the media can’t do its job without PR flacks. Media folk, meanwhile, will suggest that public relations departments are little more than mouthpieces … Read more

Advice From Public Relations Pros: How to Deal With Difficult Clients

May 19 2009

Ask AI for a short summary of this article

Recently I’ve received a number of emails from PR Fuel readers offering up insight, advice, and some rather hilarious stories about how tprotecting one’s personal and professional integrity when dealing with frustrating clients. In the public re… Read more

PR Lessons From Baseball

May 19 2009

Baseball may seem to have little to do with public relations; baseball haters may question whether they can learn anything from a game. But examining the various public relations disasters the sport has weathered over the years can teach us a number of things: how loose confederations of companies and or… Read more