Find the Magic in the Original Press Release
EPM, Inc. used eReleases.com to write and distribute a press release.
Knowing that the seal and gasket industry isn’t exactly the most glamorous business, I was looking for a press release that would emphasize our company’s successful online operations.
When I received the press release to approve the copy they had written, I immediately replied with the following email: …”That is KILLER! That headline is great - it made me smile when I first read it because I knew where you were headed with the story line.
Cool! Go ahead and distribute - I like it a lot. Just let me know when you have sent it out. I will let you know what the results are.”…
And the results?
The very same day it was released, we appeared on the newswire, Microsoft’s Money Central, Yahoo!, and IBM Industry Watch. An editor from the latter called and requested permission to include our press release on their site.
This was an amazing experience. I consider eReleases.com one of the best secrets on the Internet. I must say that I am somewhat hesitant to share this secret with everyone — especially my competitors. Jerry Whitlock, aka “The Seal Man” EPM, Inc. http://www.epm.com
