Press Release Case Study –
Dining Bonds, LLC | eReleases

Dining Bond Initiative logo - case study at eReleases PR serviceAbout Dining Bonds, LLC

Helen Patrikis, Steven Hall, and Alan Aurmont established Dining Bonds, LLC as a global initiative to address the impact of the coronavirus COVID-19 on the restaurant community.

A Dining Bond works similar to a savings bond, where a customer can purchase a bond at a lower rate than face value to be used at a future date. This initiative provides funds directly to restaurants at a time when most are temporarily closed, allowing them to pay for ongoing expenses as well as help staff. The initiative gives customers the opportunity to support local small businesses.

The Challenge

This newly formed initiative knew that timing was everything. Unlike a startup that may take 12-18 months to grow, this initiative had to scale and grow quickly in order to do the most good. Helen Patrikis, a PR professional herself, knew that a press release was the ideal mechanism to get the word out.

The Results

Dining Bonds, LLC used eReleases’ press release distribution to issue its press release over the newswire.

When it launched the initiative represented just a handful of restaurants, mostly in the New York metro area. At the height of the pandemic, there were more than 500 participating restaurants across the US and abroad, including Italy, Australia, Canada, United Kingdom and more.

Pickup has exceeded more than 100 media outlets. Here are a few examples:

Wall Street Journal
Wall Street Journal article - eReleases press release service Dining Bond Case Study




Bloomberg
Bloomberg article - eReleases press release service Dining Bond Case Study
   CNN Interactive
CNN article - eReleases press release service Dining Bond Case Study
   Harvard Business Review
Harvard Business Review article - eReleases press release service Dining Bond Case Study




Fox Business
FOX Business article - eReleases press release service Dining Bond Case Study
Reuters
Reuters article - eReleases press release service Dining Bond Case Study
   Forbes
Forbes article - eReleases press release service Dining Bond Case Study
   LAist
LAist article - eReleases press release service Dining Bond Case Study
Robb Report
Robb Report article - eReleases press release service Dining Bond Case Study




TASTE
TASTE article - eReleases press release service Dining Bond Case Study




Memphis Flyer
Memphis Flyer article - eReleases press release service Dining Bond Case Study
   Fodors
Fodors article - eReleases press release service Dining Bond Case Study




Wine & Spirits Magazine
Wine and Spirits Magazine article - eReleases press release service Dining Bond Case Study
   James Beard Foundation
James Beard Foundation article - eReleases press release service Dining Bond Case Study

Full length discussion below (more pickup links reviewed – such as Wall Street Journal, Financial Times etc.)