View the Press Release That Started It All
Just wanted you to know that eReleases really put our new FlexiSnake product on the map!
Here’s what has developed after one simple press release with no advertising dollars spent other than Google/Yahoo!:
- 2 TV station contacts in major markets
- 3 newspaper mentions
- an online magazine review
- an MSN online video product review
- a contact from a national marketing company
- numerous foreign distributor contacts
One of the newspaper calls was a positive review by the Chicago Tribune, which resulted in online orders that ran us out of product within one week. That one article paid many times over for our $399 eReleases fee.
In addition to that, there was a viral “aftermath” where folks would see a mention somewhere via the many news sites that picked it up on PRNewswire.
Folks would buy and then pass along their favorable product experiences in blogs and gadget sites.
The product sells itself, but people didn’t know about it, and eReleases got that ball rolling for us.
Was it worth it? No doubt about it!
Sincerely,
Scott Turner, Owner
FlexiSnake Distributing
http://www.flexisnake.com
