public opinion

December 9, 2011
PR Strategies That Seem Counterintuitive

Once in a while, in your PR life, you must make decisions that seem to not only go against the grain, but actually completely against the message you’re trying to send. But what counts is the long-term result, even if the short-term results don’t seem to lead there. (Read more…)
May 21, 2009
Can Public Relations Polish a Tarnish Image?

How do you polish a tarnished image? For celebrities, a tearful interview or two will go a long way to help sway the court of public opinion. But for a company or organization, a tarnished image requires a lot more public relations polish than an appearance on Larry King. (Read more…)
February 20, 2009
Six Public Relations Tips for Nonprofits

Marketing is a dirty word for many mid-sized or community-based nonprofits. Activists often see marketing and public relations campaigns as tactics corporations use to dupe otherwise respectable consumers into buying junk they don’t need. Nonprofits, with their purer motivations and lofty goals, tend to spurn a lot of traditional public relations strategies. (Read more…)
December 4, 2008
Public Opinion Matters in Public Relations

You’re trying to improve job recruiting and retention. You’re worried about local backlash over your expansion plans. You’re about to launch a new product or service. The next step is finding out what your audience is thinking. If you try to guess, you could waste a lot of time and money. Regardless of your company’s size or your available public relations resources, you don’t need to fly completely blind. Here are four four tips to improve your results when researching public opinion. (Read more…)

PR Fuel Home

Subscribe to PR Fuel

You'll receive:
- PR news & tips daily
- “7 Cheap PR Tactics for Success in Any Economy”
- a FREE no-sales-pressure consultation
- $100 off your next press release order.

Our Clients Say It Best

"eReleases has been great in helping to get my clients seen on major media outlets, and in turn made my clients extremely happy.

... I love the attention they give to helping their clients create the best possible press releases for maximum impact, as well as the fabulous brainstorming sessions they create to help generate fresh ideas for future releases.

Most importantly, they provide more bang for the buck. "

- Octavia Bostick, CEO, Ballyhoo PR

Read this review 270 more reviews