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April 14, 2010
Press Releases Are For More Than Just Launches
It seems like the only time a lot of companies think about writing and distributing a press release is when they have a new product or service they’re launching. It makes sense. You’re about to release a new product, and you want everyone to know about it. You want to build some buzz around it so consumers will be excited about pre-ordering and buying your product when it comes out (Apple iPad, anyone?). (Read more…)
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November 16, 2009
The Ultimate Collection of Press Release Topic Ideas
You already know that a press release can increase your company’s visibility and generate a buzz that can increase sales. What you don’t know is what you should cover in your press releases. Well, I have some good news for you. (Read more…)