If you’ve had trouble recently getting the attention of even the most faithful of your editor and journalist friends, then…
Offering a reporter or media outlet an exclusive can give them a huge incentive to cover your story. Every outlet…
After completing a press release you naturally want everybody in the world to read it. Friends, neighbors, and every journalist…
Getting your press release or news story into a newspaper, on TV, or even a journalist’s blog can be an…
It’s no big secret that print journalism isn’t doing so great right now. With 24 hour news stations, the Internet,…
Sometimes, you need to pick up the phone to talk to a journalist. Maybe you want to follow up on…
You have an awesome pitch, and now it’s time to send it by email to the reporter of your choosing….
Your company has a huge announcement in the works. You’re gearing up to help spread the news out to the…
Public relations professionals get a bad rap. It seems like I can hardly go a day without coming across a…
Some media members have PR people believing they live by the motto: “Don’t call us, we’ll call you.” That’s why…