The Secret to Truly Great Press Release Headlines

Ask AI for a short summary of this article 

More and more information is released onto the web every single day. In this oversaturated world, a press release is a powerful tool to convey important information and capture the attention of your target audience.

However, amidst the sea of information bomba… Read more

10 Tips for Writing a Converting Sales Page

Everyone says that they have “the perfect formula” for writing a great sales page that will move visitors into making a purchase. If “everyone” does have the perfect formula, who do you trust? … Read more

The 5 Things BuzzFeed Can Teach You About Press Release Writing

It seems like I can’t go a day without seeing a link to a BuzzFeed article. Whether it’s 34 Things That Will Make ‘90s Girls Feel Old or 18 Shocking But True Celebrity Facts, people go crazy for BuzzFeed’s content. The popular site was valued at $200 million earlier this year, so clearly they’re doing somethi… Read more

Oops! The Writing Mistakes in Your Last Press Release

It can be frustrating when a press release you’re particularly excited about goes absolutely nowhere. But even if you’ve gone over the writing several times there are a few mistakes you’ve probably missed and that’s what kept it from getting picked up. Instead of getting mad or frustrated, let’s take a lo… Read more