food and drug administration

June 13, 2011
The Phony Press Release Trend: Why It Hurts the Industry

As you pore over your morning emails, you see a press release from your company’s president that he is very sorry for the recent problems customers have encountered with the latest product release. He promises no more errors will be made in the future, but in the meantime, all customers experiencing issues will be issued a full refund. And free candy. (Read more…)
March 16, 2009
Avoiding Public Relations Nightmares: Put an “Alar Scare” to Work for You

One of the watershed public relations moments for the organic and natural foods industry came in 1989, after 60 Minutes produced a report criticizing the Food and Drug Administration’s oversight of chemicals used in foods. The segment featured a chemical called Daminozide, a food growth regulator used on apples and marketed under the name Alar by the Uniroyal Chemical Company. (Read more…)

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