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July 30, 2010
Pick a Public Relations Specialty for a Career Jumpstart
You were born with a silver tongue and a head for publicity. You know you want to be a public relations professional. But knowing you want to “work in PR” and actually finding a job are two different things entirely. (Read more…)
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July 16, 2010
5 Tips for Serving as a Company Spokesperson
PR pros often find themselves thrust into the spotlight as company spokesperson. For the pro who is accustomed to more behind the scenes work, this new role can be challenging and rife with booby traps. (Read more…)
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May 5, 2009
Everything the Public Relations Industry Wants to Know About Journalists
…but might be afraid to ask. Consider the following list a series of tips and tricks for dealing with intractable or just plain obnoxious journalists. Heeding them may make the public relations process that much easier. (Read more…)