What Is PR Newswire?

What is Cision PR Newswire?

Cision PR Newswire is a leading press release distribution service that helps businesses share their news with media outlets, journalists, and target audiences worldwide. This comprehensive guide breaks down everything you need to know about this powerful communication… Read more

Email Etiquette for PR People

I recently spent two hours purging my email inbox of old emails. The move was forced by my purchase of a new computer and a wish to cleanse my old computer of useless files. During the purge, which was the first such undertaking in over two years, I came across hundreds of press releases and emails from PR peopl… Read more

Is Your Client an Idiot?

Short answer: Yes.

Long answer: Probably.

I don’t know if the heat is getting to people or what, but lately I’ve been hearing some horror stories from PR people about their clients. In every case I’ve analyzed the PR person has been right and the client has been woefully wrong. Unfortun… Read more