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June 9, 2011
How to Restore Confidence in Your Customers When You’ve Failed

Well, you goofed. Big time. The Twitterverse is ablaze with anger, your Facebook feed is filled with seething rage, and the national news has even given the story airtime. Your face is red and soon your profit margins will be, too! Unless you do something. (Read more…)
March 4, 2010
Don’t Disrespect the Host of Your Media Interview

Every time you step in front of the camera, walk into a radio studio, or sit down with a reporter from a magazine, your company’s reputation is on the line. Any missteps could cause you to alienate your audience and to burn bridges with the media. (Read more…)
April 2, 2009
Everything Journalists Want to Know About Their Public Relations Contacts

Since entering the world of public relations, my workday has changed drastically from the time when I was a professional journalist. Becoming a public relations consultant has altered how I deal with the media and how I deal with internal public relations at my company. (Read more…)

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