1. August 11, 2011

    How to Write Perfect Email Pitches

    Ah, the perfect email pitch. If such a thing exists, it’s extremely hard to nail down. And even a “perfect pitch” would need to be altered depending on who you’re sending it to, so it’ll never be the same. (Read more…)

  2. March 18, 2009

    Turning Other People’s PR Lemons Into PR Lemonade

    Very few companies get PR. Many think a press release is a high-resolution PDF created on company letterhead that looks pretty. (Read more…)