Tag Archives: accuracy

  1. The 5 C’s of Quality Press Release Writing

    September 04 2012

    If you’ve followed this blog for a little while, you know that press release writing is one of the major topics I cover here. It’s a very important topic to me, and I truly believe that becoming a better press release writer can do wonders for your PR efforts….

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  2. Public Relations Basics: Speak Slowly and Carry a Big Stick

    May 12 2009

    One of the joys of writing PR Fuel is that it helps me think through my own public relations failings. By putting ideas down on paper — OK, a computer screen — I’ve helped improve my own public relations skills immensely. That’s part of why I’ve come up with a set of rules for dealing with reporters during phone interviews. Hopefully, I can follow them….

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