The great thing about press releases is that lots of people see a temporary increase in visibility on the search engines just because of the fact that your company or product name is mentioned in a press release that’s out there on a lot of different websites. However, this effect is ephemeral. News sites do… Read more
SEO isn’t something that you should be performing on your press release. What you should be doing is writing something for the end-users of the press release, which is journalists, possibly bloggers in your industry. By doing that you will have your important keywords in your release in a natural progres… Read more