What A Media Kit Includes and Why It’s Critical (+12 Press Kit Examples)

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Your branding and reputation are more important than ever, you need to take them seriously. In today’s day and age, it’s harder to maintain your image when there’s hype starting to build around your product from various sources.

You’v… Read more

How to Create a Media Kit

“Sure thing, I’d be happy to have a look at your company. Just send over your media kit,” says the interested reporter. Except, uh oh, as a small business owner, you had enough trouble getting your website designed. What’s this “media kit” the reporter is talking a… Read more

Does My Company Really Need a Media Kit?

Most PR pros have seen their fair share of media kits. Some are elaborate and impressive, while others are little more than some flyers and documents stapled together. These bundles, which often come in folders or even clunky three ring binders, are handed out by companies to the press in order to provide a… Read more