Press releases and press release distribution services remain one of the most effective ways to build visibility and credibility in 2025. More than 89% of journalists rely on press releases for their story leads, giving businesses a direct path to reach readers through trusted media outlets. In a digit… Read more
Whether you’re announcing a new product or sharing news about an upcoming partnership, a press release is a great way to get your news out. Writing a newsworthy and concise release is the best way to effectively send a press release.
According to The Measurement Standard, thousands of press releas… Read more
After you go live on a press release site, take these seven smart moves to keep the momentum strong:
Six key ways to measure online press release success include tracking website traffic and referrals, analyzing media coverage and brand mentions, monitoring social media engagement, evaluating reach and impressions, assessing link clicks and backlinks, as well as tracking brand searches and em… Read more
Press release distribution services make it easy for busy business owners to handle public relations without a lot of hassle. These services take care of jobs like:
That way, you can spend more time on growing your business.
A … Read more
Press releases are not dead, despite what you might see online. A well-crafted press release is still one of the most effective tools for earning media exposure, building brand trust, and creating buzz around a new product, event, or milestone. But not all press releases are created equal.
Journalists r… Read more
A press release for a product launch serves as an official announcement that introduces the new product to the public. It highlights key benefits while aiming to capture media coverage and audience interest.
According to MIT and the Harvard Business School, 30,000 new products are launched each year, b… Read more
What is included in a press release? A press release contains the key information needed to share a news story with the public and media.
The modern era relies heavily on digital content to digital content to capture attention and build brand visibility. Digital PR search inquiries globally have increas… Read more
When creating a press release for a new hire, make sure it covers all the bases. It should clearly explain who the hire is, what they’ll be doing, and why. Ensure it’s properly distributed so that everyone who needs to see it does.
An article from Select Software Reviews reports that a talent … Read more
An acquisition announcement must clearly communicate the deal, highlight its significance, and use professional press release formatting to ensure media outlets pick it up. A well-structured release follows proven press release tips, emphasizes credibility, and positions your business strateg… Read more