Tips, Tricks & Techniques to Promote Your App

Using PR and Social Media

promote_appsChapters include:

  • Boom or Bust in the Wild, Wild World of Apps
  • Why PR and Good, Old-Fashioned Story-Telling Matter in Promoting Your App
  • 7 Ways to Promote Your New App
  • How to Promote Your App Using Social Media
  • There’s a Press Release for That

Also features a case study for a successful press release campaign for an iPhone app.

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