successes

September 19, 2011
Social Media on the Rise or Decline?

Is social media rising to the top or sinking to the bottom when it comes to advertising and marketing? It seems like you get a different answer depending on who you ask. Some say that it’s on the decline, that people are beginning to realize there’s no replacing a real live human. Others say that’s ridiculous and there’s no time like the present to jump on the bandwagon! (Read more…)
April 27, 2009
Decade’s Worth of PR Lessons

I recently celebrated my first decade working in the public relations industry, in one capacity or another. As I looked back on ten years in public relations, I realized I have many fond memories and plenty of regrets. I had some big successes, and some terrible failures. I got publicity in a newspaper read by more than one million people everyday, and a write-up in a high school newspaper read by a few hundred students and parents. More than anything, I realized that I’ve learned a heck of a lot about public relations in that decade. Here are just a few of the tips I’ve picked up after ten years in the belly of the beast. (Read more…)

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