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January 9, 2009
Internal Public Relations: Keep Your Customers Happy By Keeping Employees Happy
Bad customer service is nothing new and faulty products are a given in this era of mass production. But for the small business and large corporations alike, consumer complaints about products or customer service can add up and eventually spell doom. The internet has opened up an entirely new avenue for complaining. Web sites have sprung up around the world for the express purpose of calling out the faults of companies. In the world of public relations, defending your company’s reputation has become that much harder. But in this battle against consumer complaints, there are several weapons at the disposal of any public relations professional, including a few you might not have realized. (Read more…)
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March 7, 2001
Be Careful What You Do and Say
Last Wednesday we each paid our respects to the victims of the Sept. 11 terrorist attacks in our own way. For at least one company that meant telling a dozen workers their services were no longer required. (Read more…)
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January 18, 2001
2005′s PR Winners, Odds, and Ends
Perhaps it’s my natural cynicism, but I had a difficult time coming up with a suitable list of PR winners for 2005. I stopped after two entries when it became clear that sifting through the rubble of 2005 to find deserving winners was going to lead to just more losers. (Read more…)