1. April 30, 2009

    Ask Mickie: Can a Press Release Save My Company?

    Darby writes:

    Times are tough. Money is more than tight. Can a press release save my company?

    Mickie responds:

    I’m not going to sugarcoat this. A single press release is unlikely to save your company. I can’t give you Vegas odds. They’re probably better than a state lottery, but reality is that a single press release is simply a start. (Read more…)

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