So you’ve written a press release to highlight your company’s latest achievements? Now the biggest issue is to get the word out there.… Read more
Public relations has always been all about “the Rolodex.” PR old salts have amassed a Rolodex full of important contacts while newbies struggle to do the same. But nowadays, Rolodexes are more than a jealously guarded little box of file cards. They are, due to sites like LinkedIn, public kn… Read more