newspaper editor

April 3, 2009
Can You Explain Public Relations Basics to the Public?

I had an eye-opening conversation over the weekend with a friend of mine from Germany. She was surprised to see PR Fuel on my new business cards. When I explained it to her, she came back with a rather odd response: “So, public relations is like headhunting?” After about an hour of fielding questions about public relations, I came to the startling realization that many people don’t really understand how the PR industry really works. (Read more…)
March 13, 2009
PR Fuel Mailbag

It’s once again time to reach into the old PR Fuel mailbag and answer some of reader questions. This time around we look at global public relations, the key differences between PR and advertising, crisis management in the public relations industry, and dealing with clients in tricky situations. (Read more…)

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