Your 2008 Public Relations Calendar

As I’ve done each year for the past several years, I am closing out the current year by publishing a “print and save” public relations calendar for the upcoming year. In this issue you’ll find calendar listings for holidays and observances, major political and sporting events, as well as a list of anniversaries being celebrated — or simply remembered — in 2008. (Read more…)

The Public Relations Superbowl

Ask Rudy Giuliani how one major event can change the public’s perception.

Before the tragic events of September 11, 2001, New York’s then-mayor was not exactly a media darling. His personal life was splashed on the pages of New York’s tabloids, the city’s finances were in awful shape, and His Honor was trying to push through funding packages to build, of all things, sports stadiums. By the time the sun set on September 11, 2001, however, Giuliani was considered a hero, and even his harshest critics found themselves cheering the Mayor, and the man. (Read more…)