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November 9, 2009
Don’t Let Holiday Merriment Ruin Your Press Release
Halloween has ended, the masks have been put away (hopefully) and the Yankees are still jumping around like little school girls. That can only mean one thing: the holiday trifecta (Thanksgiving, Christmas and New Years) is staring us squarely in the face. (Read more…)
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September 8, 2009
Holiday PR: Get Your Gift-Related Pitches Out Early
Journalists always know the holidays are upon them when they begin to receive pitches geared towards holiday-themed gift guides and such. Every year the holiday season seems to extend itself, so if you work in the public relations industry it’s best to start circulating your holiday-related pitches early in order to get the jump on the competition. The following tips should help public relations pros make the most of the hectic months before the holidays finally arrive. (Read more…)