How to Get Your First Public Relations Job

Recently I started getting emails from college students who had a lot of questions about the public relations industry. Specifically, they wanted to know how to get their first public relations job. During a recent interview with Bill Lessard of PR With Brains, I thought the topic of breaking into the world of public relations would make for some interesting discussion. (Read more…)

PR With or Without Brains?

Time is a funny thing.

Five years ago this week, I embargoed a story to The Wall Street Journal about the merger of my website, DotcomScoop.com, “a wireless news group and Web site devoted to news and gossip about Internet companies,” and NetSlaves, “a six-person shop that focuses on discussions and feature stories about the perils of employment at Web companies,” according to the article. (Read more…)