If you’ve ever been on a blind date, you know it can be a harrowing experience. You’re thrust into a…
I’m one of those strange people who doesn’t have cable or satellite television. One of the nice things about the…
Congratulations! Your start-up company’s ready to announce its first product. Or maybe you’re handling a competitive announcement from one division…
“Off the record” is gray area for journalists and public relations professionals alike. As a reporter, if someone tells me…
1. Know what you want to say. It seems obvious, but first timers and public relations pros alike should never…
Television interviews with great visuals instantly grab viewers’ attention. Yet many public relations firms fail to plan their visual content…